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Growth Head - Internet/Online

4.00 to 10.00 Years   Mumbai City   20 Jun, 2022
Helix HR
Job LocationMumbai City
EducationNot Mentioned
SalaryNot Disclosed
IndustryManagement Consulting / Strategy
Functional AreaSBU Head / CEO / Director
EmploymentTypeFull-time

Job Description

    - Lead our acquisition marketing strategy, tactics, planning and execution. He/she/they should be highly analytical, data driven and will seek to improve upon our key KPIs - Design, manage and implement acquisition marketing strategy to ensure that objectives are met to maximum efficiency- Deliver against KPIs optimizing against customer lifetime value to meet annual forecast and goals- Drive e-commerce Marketplace revenue- Strategize and create marketing plans- Drive customer acquisition - Collect data and frameworks for marketing performance- Drive retention and loyalty of customers- Work with product teams for UI/UX optimization- Work with development and product teams to ensure user experience is as frictionless as possible, and make recommendations to improve conversion rates at each step of the user flow- Collaborate with customer retention team to develop new retention programs that will drive improvements in lifetime engagement,

Keyskills :
lifetime valueuser experiencemarketing strategycustomer acquisitionacquisition marketingstepdesignloyaltytacticsstrategyplanningmarketingretentionanalyticalRFMPropensity ModellingBehavioral Segmentation

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