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| Job Location | Mumbai City |
| Education | Not Mentioned |
| Salary | Not Disclosed |
| Industry | Recruitment Services |
| Functional Area | General / Other Software |
| EmploymentType | Full-time |
- Build a high confidence paid marketing plan and execute it.- Accountable for the phasing and allocation of the paid/Performance Marketing budget- Deliver on Paid / Performance Marketing KPIs while improving ROI- Analyze the customer journey and identify key touch points in the customers interaction to optimize customer activation and retention.- Tracking financial effectiveness of scheduled campaigns through regular reporting, including details of customer behavior, usage and spend.- Developing Quarterly/Monthly acquisition plan for paid/free channels including Google, Facebook, Affiliates and SEO.- Drive hands on campaign setup, management and optimisation including A/B testing of targeting, landing pages and more to ensure revenue maximisation and cost minimisation- Revenue, CAC and LTV analysis and leverage data to optimise paid funnel to maximise revenue and Revenue/CostThis job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.,
Keyskills :
affiliatesperformancemarketingmanagementcacanalysisltvautoresponderscall to actioncampaignsreportingactivationtestinglanding pagesfacebookab testing