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Indus OS - Campaign Manager

3.00 to 6.00 Years   Mumbai City   23 Jan, 2023
INDUS OS
Job LocationMumbai City
EducationNot Mentioned
SalaryNot Disclosed
IndustryIT - Software
Functional AreaMarketing / Communication
EmploymentTypeFull-time

Job Description

    We are looking for a Campaign Manager who will be responsible for running performance & brand campaigns on RTB & Programmatic Platforms. This person will liaise both with DSPs, and cross-functionally with sales, marketing, data, and product teams to ensure the success of programmatic monetization. You will have a deep understanding of programmatic advertising and revenue optimization.Roles & ResponsibilitiesResponsibilities will include:- Drive and lead programmatic advertising data operations.- Responsible for managing relationships with existing DSPs and ensuring optimized delivery of programmatic campaigns.- Analyze SSP/DSP bid metrics (ad requests, auctions, failed bids, timeouts, invalid creatives) to identify contingency and work with partners towards resolution.- Maintain alliances with demand sources to increase programmatic yield and selling opportunities Lead the monthly & quarterly forecasting and reporting cycle for demand partners/DSPs.- Develop key variables and dashboards to visualize inventory monetization and allow smart judgments- Collaborate with the team to convey needs for ingestion of new data sources and support the routine reporting of key - analytical information.- Maintain a solid understanding of ad platforms, data sources, and Digital Operations systems relying on these variable inputs to develop data-driven recommendations for improving yield or operational effectiveness.Eligibility :- 3+ years of performance & brand advertising, or growth marketing, or analytics experience with at least 1-2 years in working with programmatic platforms- Knowledge of data analytics and optimization products required. Demonstrated analytical skills, with the ability to use tools to create insights to improve our product. Entrepreneurial self-starter who deals well with ambiguity- Will be both a strong, influential cross-functional team leader- Excellent problem-solving skills and ability to work independently- Strong sense of ownership and track record of quality work- Preferred Qualifications & Experience: BA/BS Degree / PG/Engineering or relevant experience- Proficient in Microsoft Excel.- Ability to synthesize large data sets and develop meaningful insightsThis job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.,

Keyskills :
marketingadvertisingcampaign managementcustomer relationssalesdata analyticsproblem solvingbrand campaignsanalytical skillsbrand advertising

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