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Manager Market Research

4.00 to 9.00 Years   Mumbai City   24 Jul, 2019
Job LocationMumbai City
EducationNot Mentioned
SalaryNot Disclosed
IndustryTextile / Garments / Fashion
Functional AreaSales / BDMarketing / Communication
EmploymentTypeFull-time

Job Description

Company: Auto & farm Sector Location: Mumbai Position: Manager Market Research Job Profile: - Preparing research briefs in consultation with brand managers - Recommend the appropriate approach & agency partners for research projects based on relevant experience and cost efficiencies - Understand research requirements & propose the optimum research methodology in consultation with the research agency - Recommend action plans for the brand post completion of the research along with the brand manager - Manage internal online and telephonic satisfaction surveys for loyalty programs, events, etc. - Coordinate with the Corporate team to facilitate the annual CaPS study for all brands - Participate in & guide consumer insighting activities within the brand team - Conduct learning sessions on research within the brand team - Manage relationships with external agency partners Work closely with product planning to finalize proposals for clinics on new products under development. Functional Skills : - Excellent knowledge of Qualitative research techniques, with some knowledge of Quantitative researches as well - Should know about different projective techniques and its application in different kind of projects Business focus - Good knowledge of automotive industry will be a Big Plus - Strong negotiation skills Planning Skills - Ensures alignment of all internal and external stakeholders - Strong systems and process orientation Networking & Influencing skills - Interpersonal skills - ability to relate with people - High on initiative & advocacy Leadership Skills - Gives/sets clear direction as voice of the consumer - Has visible energy and is able to charge/enthuse people around him/ her.Perks and Benefits Nego,

Keyskills :
productplanningloyaltyprogramsequipmentsupplyresearchprojectsqualitativeresearchinterpersonalskillsbrandagencybriefsloyaltyclinicsresearchbusinessplanningbenefitsproposalsalignmentetwkingautomo

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