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| Job Location | Mumbai City |
| Education | Not Mentioned |
| Salary | Not Disclosed |
| Industry | IT - Hardware / Networking |
| Functional Area | General / Other Software |
| EmploymentType | Full-time |
What attracted you to Ethinos 100 words on why we should hire youMarketing Automation SpecialistExperience of 4 to 7 yearsBuild and design campaign and lead-nurturing programs in the Marketing Automation Platform (MAP) Audit the existing MAP instance of the client and address technical and set-up related issuesCollaborate with key client stakeholders and to define, review and collect campaign/ program requirementsCollaborate with key client stakeholders and to define, review and collect campaign/ program requirementsManage and set up Integration with CRM and 3rd Party APIsManage day-to-day lead generation workflows and execution of project assets to meet launch dates and pipeline goalsSet up and execute tasks related to the contacts/ prospects MAP, CRM database to manipulate and extract targeting dataet up and execute tasks related to the contacts/ prospects MAP, CRM database to manipulate and extract targeting dataManaging email and contact lists, data and uploads according to campaign requirements and perform QA on lists and workflowsTake charge of the database quality, segmentation and tagging efforts for program messages across different personasImplement user profiling, lead scoring and analytics systemsCommunicate cross-functionally with internal teams on a regular basis to plan activities and campaignsProvide technical guidance, program support and troubleshooting to the client usersDocument regular marketing automation processes, programs and proceduresMeasure, analyze marketing campaign performance and provide insights and recommendations to the clientRequired Skills:3+ years of admin experience in marketing automation, CRM, Marketing Analytics (Marketo/ Eloqua/ Pardot) 3+ years of admin experience in marketing automation, CRM, Marketing Analytics (Marketo/ Eloqua/ Pardot) Minimum of a Bachelor s degree in Technology, Marketing, Digital Marketing, Business Administration or related fieldStrong quantitative focus with extensive experience in and understanding of marketing metricsMust be familiar with or be able to learn various business application systems quicklyExperience with data visualization or BI tools, such as Data Studio, Qlikview or Tableau is a plusExcellent understanding of email marketing conceptsDrive and ambition to stay abreast of marketing automation trendsExcellent communication skillsStrong attention to detail with the ability to multitask and work within a rapidly changing environmentData stewardship skills - data manipulation in MS Excel (intermediate to advanced level) Knowledge of HTML5/ CSS3 a plusNo. of Position : 1Ethinos Digital Marketing is a boutique firm with unique hands on approach to helping clients with all aspects of Digital Marketing Strategy, Social Media Marketing, Search Engine Marketing (SEO & PPC) , Branding & Design, Mobile Marketing and Email Marketing.,
Keyskills :
jquery mail reporting ocialmediamarketing searchenginemarketing brandingidentitymarketing mediamarketing emailmarketing leadgeneration