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Marketing Manager

6.00 to 11.00 Years   Mumbai City   06 Oct, 2022
Job LocationMumbai City
EducationNot Mentioned
SalaryNot Disclosed
IndustryInsurance
Functional AreaMarketing / Communication
EmploymentTypeFull-time

Job Description

    The opening is with a leading insurance company for their office in Mumbai.Role - Marketing ManagerRole Description:
    • Own the development and messaging of the brand narrative
    • Define and manage the brand communication strategy using a variety of media across Digital and offline platforms to ensure customer expectations are met and build brand credibility
    • Responsible for developing brand strategies, promoting brand growth and expansion
    • Deploy successful brand campaigns and own their implementation from ideation to execution
    • Oversee current offerings and come up with initiatives for new products or services
    • Research and analyse market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies
    • Works with internal stakeholders to develop detailed marketing plans for all media channels and sales teams
    • Oversee the creative development of promotional material, advertisements, and other marketing-related projects
    • Communicate with various media buyers, advertising agencies, printers, and other services to help marketing projects come to fruition
    • Tracks all marketing and sales data and creates detailed written reports and verbal presentations to bring to senior executives
    • To create an employer brand and position of the company as an employer of choice. Constantly engage employees through employee communication
    • Prepare and monitor the marketing budget on a quarterly and annual basis
    Areas of Management:
    • Brand Management
    • Advertising
    • Consumer Marketing
    • Internal Communication
    • Market Research
    Knowledge & Skills:
    • Strong Communicator
    • Performance driven
    • Ability to strategize
    • Adaptable
    • Proactive & innovative thinker
    If interested, kindly share your updated CV at hidden_email

Keyskills :
market researchbrand managementcommunicationmarketingbtlconsumer marketingmarcomatl

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