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Job Location | Mumbai City |
Education | Not Mentioned |
Salary | Rs 18 - 20 Lakh/Yr |
Industry | Recruitment Services |
Functional Area | General / Other Software |
EmploymentType | Full-time |
Are you a technologically savvy professional with a deep understanding of data and analytics Do you have the strategic mindset to transition raw data into actionable insights and compelling marketing plans and campaigns Our client is looking for people with strong technical skills that can be applied in our digital business programs to enable our brands to successfully execute DTC, CRM, eCommerce, Search and Media performance marketing programs as a Professional Marketing Technologist. Specifically, our Marketing Technologist roles are critical enablers at the intersection of marketing, data, and analytics where technical expertise and strategic mindset are the key to success. You are part strategist, part creative director, part technology leader, and part teacher. Role and Responsibilities: Work with business teams to build and execute plans to win in ecommerce and establish a very strong Customer Relationship Marketing (CRM) capability Execute hands on keyboard digital media, programmatic media, paid search buying, analysis and optimization of entire path to purchase Deliver real time insights and business transformation opportunities that improve our key measures, and optimize digital/ecommerce operations Be the go to trusted leader, influencer and practitioner to deliver Digital/ecommerce results to your respective category and region. Drive and deliver customer-centric data strategy, ensuring the right set of technological and architectural choices leading to data integration, activation/execution, sufficiency and enrichment Break down silos and build a single unifying view that enables us to put customers at the center of our programs and engage them seamlessly across all touch points Lead and communicate effectively across functional and agency team members to align plans, solve problems, and deliver results. Championing greater experimentation and more-agile management of new capabilities by being externally in touch with industry trends. Facilitate and prioritize technology requests from marketing, translating between technical and marketing requirements and making sure that marketings systems adhere to IT policies including cybersecurity and privacy mandates ,
Keyskills :
digitalmediatechnicalskillsdataintegrationmarketingprogramscustomerrelationshiprelationshipmarketingoptimizationstrategieswinsetdtcsilosbuyingagencysearchbusinessusinesstransfmation