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Job Location | Mumbai City |
Education | Not Mentioned |
Salary | Rs 6 - 9 Lakh/Yr |
Industry | Media / Dotcom / Entertainment |
Functional Area | General / Other Software |
EmploymentType | Full-time |
Remuneration6 to 9 LakhsMumbaiOverview:At Fitternity , marketing is about spearheading our online outreach including social media and community development. Our ideal candidate has an experience in developing and executing marketing campaigns while managing and inspiring a team. He / she will be comfortable with day - to - day marketing activities , as well as long - term strategy , thriving with tight deadlines and changing needs. If you are a people - person who loves the rewarding challenge of building a brand , we want to hear from you.Job ResponsibilityLead the execution of paid marketing from start to end , leveraging internal support and driving collaboration with the advertising agency , business team & creative support team.Establish positioning , identify target audiences , and develop marketing plans with specific objectives across different channels and segments Creating a strategic framework to set and evaluate goals for every campaignCurate insights from FB Business Manager , Google Analytics , Google Ads Manager on customer segmentation and journey. Validate optimization hypotheses through periodic A / B testing.Assist in drafting both creative and contextual communication for marketing activities for all social media handles , newsletters and SMS.Track and report on Performance KPIs across all acquisition channels to optimize ROI , including highlighting potential investment tradeoffs between channels. Measure and report performance & growth on a monthly basisRequirementsMBA in Marketing from Tier 1 college with 0 to 2 years of experience OR Marketing professional with minimum 2 years of hands - on experience in SEM and Social Media Paid Marketing.Excellent communication skills.Proficient with Microsoft Excel , Google Sheets , PowerPoint , etc.Strong analytical skills and data - driven approach towards problems.Up to date with the latest trends and best practices in online marketing and measurement.Flexibility to take on new roles within the marketing team.Experience2 - 4 yearsRemuneration6 to 9 Lakhs,
Keyskills :
marketing sales advertising businessdevelopment brandmanagement socialmedia googlesheets microsoftexcel onlinemarketing googleanalytics analyticalskills advertisingagency marketingcampaigns ustomersegment