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Position opened for Assistant Brand Manager - FMCG

7.00 to 14.00 Years   Mumbai City   19 Jun, 2023
Chrysalis Consulting HR Pvt Ltd
Job LocationMumbai City
EducationNot Mentioned
SalaryNot Disclosed
IndustryRecruitment Services
Functional AreaFinance / Accounts / TaxGeneral / Other Software
EmploymentTypeFull-time

Job Description

    Job Role: - Formulate strategies considering crucial factors of product, price, pack size and channel for each brand Develop annual plans with defined metrics on all fronts such as volumes, financials- Establish the strategic roadmap for the beverages portfolio and hence set objectives that would serve as a vehicle to deliver business destination - Execute the planned strategy with innovative plans in-line with agreed priorities to maximize beverage incidence, beverage volume & profit - Identify profitable volume opportunities, design plans to leverage the same. - Develop and build a robust new product business plan which is aligned to the overall strategic business objectives - Map potential versus capability available in the system and synergize design of new products with existing capability- Design and implement marketing plans which are in line with strategic priorities, develop relevant communication ideas, monitor all factors affecting the brands.- Monitor the commercialization process and ensure that the developed product reaches the market - Execute consumer activation strategies and integrated programs that maximize profits - Collaborate with regional teams and ensure successful execution of designed initiatives,

Keyskills :
marketingsalesadvertisingbrand managementmarket researchstrategic businessmapsetbranddesignmetricsbusinessstrategy

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