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Job Location | Mumbai City |
Education | Not Mentioned |
Salary | Not Disclosed |
Industry | Retail |
Functional Area | Marketing / Communication,General / Other Software |
EmploymentType | Full-time |
JOB DUTIES/ RESPONSIBILITIES/ ACCOUNTABILITIES:Brand differentiation within the Therapy spaceAchieve brand Sales and EI targetsUndertake minimum 15 days of fieldwork to capture insights and field feedbackPrepare monthly reports analyzing market trends, competitor sales and Abbott forecastsConduct research as per the brand need and therapy requirements (on advice of marketing planning manager)Key Information Areas to be Developed through market research:Current and Future Potential Assessment of Target Molecules within Government Setups in IndiaCurrent Landscaping at All India Level and Local purchase by key accounts, State Governments, Other Government hospitals if any; Price points, Volume purchases etc.Future Landscaping (Next 2-3 years); How the purchase pattern is expected to grow or de grow over next few years, How the paradigm is going to be shifted on account of Changing Govt. PoliciesDecision making process in each of the key accounts: How the decision-making process flows from bottom to top and role at each level along with the timeline required, What are the key factors that are of importance when taking decision for inclusion of a molecule and brand Perceptions of Target specialtiesCurrent treatment pathways and protocols that are followed by the clinicians and usage of various Crystalloid vs Colloids.Unmet needs in existing molecules that are available in the market Ensure process/ task adherenceEnsure quality and timely delivery/execution of campaign collaterals/inputs/activities to field forceEffectively coordinate with other functional areas within organization e.g. Medical, Training, Promo team, Supply Chain, Finance etc.Making a list of upcoming orders, coordinate with institution team, prepare required documents, maintain complete data and close the loopWork with cross functional teams to execute the work for the division/ projectUse company reports/ data to analyse sales and stocks activityCoordinate with different departments to gain perspective, including Trade, Supply chain, Sales, Medical and Purchase Monitor in-clinic and out-clinic activities and evaluate work output for KAMs (Key Account Managers) EDUCATION / SKILLS / EXPERIENCE Experience: 4+ years Education: Graduate in Science / Pharmacy Skill: Excellent Communication Skills Demonstrates creativity, innovation and drive for results,
Keyskills :
product developmentintelligent networksmarketingdeliverysalesmonthly reportsmarket trendslocal purchasesupply chaincommunication skillsmarketing planningproduct managementkey accounts