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| Job Location | Mumbai City |
| Education | Not Mentioned |
| Salary | Not Disclosed |
| Industry | Banking / Financial Services |
| Functional Area | Public Relations (PR) |
| EmploymentType | Full-time |
Public relations managers are responsible for developing and implementing an organizations PR and media strategy, building its reputation, and ensuring effective media coverage. As a PR manager, you will draft or oversee the creation of media releases and content on social media, forge relationships with journalists and key influencers, and manage the response to crisis situations. managers work in every sector from finance to fashion, from education to charities.The day-to-dayMost PR professionals would agree that a typical day is difficult to define. But as a public relations manager you will be working on a proactive PR strategy for your organization, often in conjunction with the director of marketing or communications.Regularly analyzing and reporting on media coverage is another key part of the job. You will cultivate relationships with influential print, digital, and broadcast journalists or thought leaders within your sector. You will write or approve media releases and other press materials. You will write or approve digital content for your organizations social media outlets, such as regular posts, blogs, or tweets.You will brief spokespeople within your organization on communicating with the media. You will, if your organization is modest in size, be the first point of contact for media inquiries, or, if the organisation is larger, manage press officers who are. You will directly handle the PR response to crisis situations.You may organize promotional events such as press conferences or open days and supervise film or multi-media productions about your organization.Key skillsExcellent writing and editing skills and the ability to write compelling copy are a must. Awareness of the PR significance of social media is increasingly important. Inter-personal skills are vital for developing relationships with media representatives, handling difficult situations, and advising people within your organization. You will need speaking and presentation skills and the ability to organize and plan PR strategies together with the tactics needed to achieve your ambitions.
Keyskills :
presentation skillseditingmedia strategydifficult situationsadvising peopleprintdigital contentbrand managementadvertisingpublic relationspress conferencescrisissocial mediamedia coveragepromotional eventsfilmmarketingfinanceinterpersona