Senior Brand Manager - Category Management - Building Material

7.00 to 11.00 Years Mumbai City 07 Mar, 2023

Job Location	Mumbai City
Education	Not Mentioned
Salary	Not Disclosed
Industry	Recruitment Services
Functional Area	Marketing / Communication
EmploymentType	Full-time

Job Description

- Managing Product Line GTM, Sell-out platform,New Product launches, PLC management, Trade marketing activities, Event management- Campaigns starting from Insight to Concept to Execution- Spearheading the product decisions across all channels- Devise the new pricing strategy of the brand to strengthen the entry segment & get new users on the brand- Top-line growth in categories by correcting assortment at store level, deploying right price bench-marking against competitors & building promotional schemes around shelf off-takes- Define customer segmentation & developing the 4P strategy to support the segments- Improve trader range basket penetration in the Outlet- Responsible for BTL activation and demand generation with extensive user and influencer connect.Candidate Requirement : - - From - Top 10 Premium B-School , Preferred- From - Open Industry- Current role should be handing a Category- Candidates across India can apply.Narayan Iyer - hidden_mobilePAN India RecruitersMumbai,

Keyskills :
marketingadvertisingbrand managementmarket researchsalesdemand generationcustomer segmentationplcbtlgtmbranddemandstrategylaunchescampaigns

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Senior Brand Manager - Category Management - Building Material

Job Description

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