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Senior Manager - Analytics - IIM/MDI/ISB/FMS

4.00 to 6.00 Years   Mumbai City   17 May, 2023
Job LocationMumbai City
EducationNot Mentioned
SalaryNot Disclosed
IndustryInternet / E-Commerce
Functional AreaGeneral / Other Software
EmploymentTypeFull-time

Job Description

    Role: Senior Analytics Manager Responsibilities : - Generate data-based insights that help to launch an impactful and effective marketing and user acquisition & retention programs.- Define company-wide metrics and relevant data sources- Develop unsupervised/supervised models to create target segments for multiple marketing campaigns.- Develop predictive frameworks based on the customer life cycle to assist in user acquisition.- Develop an in-depth understanding of the customer journey and current trends to improve marketing initiatives.- Lead and develop a team of Analytics Managers/Data Analysts- Coordinate internally to share key learning with other teams and lead to accelerated User growth.- Dive deep into campaign performance data to identify opportunities for improvement.- Develop strong hypotheses, conduct A/B analytics and make data-based recommendations. Minimum Job Qualifications: 1. At least 5 years of experience in analytics.2. Degree in Engineering/Statistics/Management from a premier institute (IITs/IIMs/ISB/ISI/IIFT etc.)3. Basic knowledge of digital marketing is preferable.4. Good understanding of statistics, probability, segmentation techniques.5. Exceptional logical and analytical skills6. Strong ability to parse through data and detect patterns7. Strong ability to convert patterns in data to test hypotheses 8. Good written and oral communication skills,

Keyskills :
data sciencemobile gamesgaming industry

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