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Sr Programmatic Manager

4.00 to 8.00 Years   Mumbai City   06 Mar, 2022
GIGS Media Private Limited
Job LocationMumbai City
EducationNot Mentioned
SalaryNot Disclosed
IndustryAdvertising / MR / PR / Events
Functional AreaMedia Planning / Buying
EmploymentTypeFull-time

Job Description

    • Using your analytical mindset, you will be responsible for the platform strategy, execution, performance and reporting of the media campaign across all programmatic buying platforms
    • Be the programmatic expert for the client on campaign performance and optimization providing insights into the best strategies and tactics to achieve business objectives
    • Build training materials and best practice documentation
    • Leverage first party and third-party data for targeting and insights
    • Oversee the work of one specialist, train technical knowledge and manage workflow
    • Coordinate assets and tags with vendors and ensuring campaigns are delivering against KPIs and proactively managing campaign execution
    • Responsible for overseeing client pacing & performance across digital media portfolio
    • Recommend forward thinking strategies and innovations
    • Proactively working with client services on campaign set-up and optimization strategy
    • Work with the data teams to provide analytical insights to the client
    • This position reports to the Associate Director or Director, Programmatic
    Qualifications:
    • 4+ years of experience working in the programmatic digital media buying & planning space with focus a on programmatic strategy and execution
    • Must have in-platform execution experience pulling the leversin DSP platforms (i.e. Googles DoubleClick Bid Manager, Google Preferred, Amazon AAP, Adobe, TheTradeDesk, MediaMath, Oath)
    • Must love and be curious about data analytics and how that affects the bottom line
    • Must be passionate about social media and the technologies used to support online and/or mobile advertising operations: ad serving, audience management tools, inventory applications, and third-party ad tags
    • Experience with digital ads trafficking is required (Atlas, DCM, Sizmek)
    • Well-versed in the Microsoft Office suite specifically, Excel and PowerPoint
    • Professional client communication, both written and verbal
    • Ability to handle multiple projects and prioritize responsibilities
    • Ability to work efficiently in a fast-pace environment
    • High level of accuracy and attention to detail
    • Self-motivated, but also can work well in a team
    • Ability to proactively organize daily tasks
    • Keen problem-solving and troubleshooting abilities
    • Drive, ability to manage details, meticulousness
    • Enthusiasm for the future of brand advertising on the web and building that future with us

Keyskills :
dspprogrammatic media buying

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