Wavemaker | Strategy Lead

Job Description

Position at WavemakerOverview of job. An orchestrator who integrate the different thinking and weaving function together to offer a holistic business solution.You should have a strong track record in delivering tangible business results for clients, strong strategic skills, and the ability to manage multiple stakeholders and team members.The position is to manage client business and will be responsible for leading clients in strategic media planning. This will involve integrated capability in traditional & digital media, search and content marketing, communication with global teams & clients, and building team capability, to support business from strategic and tactics angle.About WavemakerWavemaker is a billion dollar revenue agency that sits at the heart of GroupM and WPP. Our ambition is to be the most distinctive and admired media, content and technology agency in the world.Wavemaker is a global network that operates locally in over 90 countries and 139 offices. We are aligned behind our purchase journey obsession, and we help our clients translate audience behaviours and insights in to smart decisions for today and tomorrow. Our commitment to our clients it to be the Future Makers . We demonstrate this in how we think, how we work and our relationship to technology and content to better serve their needs. We are leading the way in re-inventing the role of a media agency in the digital age, embracing media planning and buying, but fit for the modern marketing requirements of seamlessly connecting media, content and technology.To do this, we attract experts from diverse backgrounds that can share in our vision for the future.We believe in the essential relationship between the vitality of our 8,500 people and our commercial success. This can best be encapsulated in the values we uphold, and the way in which we demonstrate our commitment to them. We are Passionate, Agile, Collaborative, Entrepreneurial and Diverse (PACED)With PACED as our backdrop, we require our people to be self-starters, with high standards. We know that great teams still have star players , and we expect everyone to bring their own uniqueness to the party and contribute their value with their own flair. We do not tolerate exclusion of team members and their ideas. We are here to make waves with our clients, and we can only do that as a collective.Reporting of the roleThis role reports to the General Manager, Wavemaker. 3 best things about the job:

1. A great client/agency that already exists built around mutual trust and creating solutions right for the business.
2. A category with great opportunities for quality thinking and opportunities beyond spots and dots.
3. An opportunity to have a leadership role in a progressive, fast moving business.

Measures of success In three months:

• Build relationships with the key decision makers at client side and within the company
• Be an expert on the client s business proactively engaging with senior clients and actively shaping the quality of the Wavemaker delivery.
• Developed a deep understanding and begun to use the Wavemaker planning product and tool

In six months:

• Proactively delivering additional value to the client, leading the team to successfully implement ideas that will improve the Wavemaker delivery and client s business outcomes.
• Established as the lead by both clients and the internal team alike; strong client service ways of working established with strong team communication.

In 12 months:

• Considered a business leader for the client and for Wavemaker, providing solutions that deliver a tangible business benefit for both client and agency.
• Activating a business plan that delivers success to the client and secures Wavemakers client relationship; leading client, product, people, commercial and profile initiatives.

Responsibilities of the role:

• Manages the functioning of the entire strategy planning team
• Provide strategy communications and planning leadership on the client s business across categories
• Partner with the GM, to define clear briefs, Target Audiences with clearly articulated campaign KPIs
• Demonstrates strong understanding of consumers and consumer segmentation to derive insights
• Infuse best in class media practices, both from domestic as well as international learnings
• Communicate embedded learning to increase impact of insights into action
• Communicate complex ideas/insights in a way that all understand and apply
• Integrates relevant multimedia opportunities into campaign plans
• Familiarity with content as marketing tool is desirable trait

What you will need:

• 12-14 years of experience with at least 8 years in the media industry and 6 years involving FMCG brands
• Demonstrate exposure and management of senior clients/ stakeholders
• Expertise across multiple media channels, particularly TV. Better to have integrated media knowledge, including traditional media, and digital media
• Self-motivated, creative and solutions focused. Our client is very open to trying new things and you can add real value through creative problem solving
• Proven experience managing a large team, negotiating different situations, skillsets, and personalities

About IndiaDigital media advertising in India continues to grow at 30% in 2017, cementing India s position as the second largest internet market with close to 450 million users. The Internet growth is driven by mobile data and connectivity, making it an exciting market for all integrated marketing services, fueled by the collective market investment in data and technology. With a booming economy, both traditional and new age industries are witnessing a boost in consumption, making India a high potential advertising market. With renewed foreign investments across several industries, India is an exciting market for any advertising professional.GroupM APAC is committed to fostering a culture of diversity and inclusion. Our people are our strength so we respect and nurture their individual talent and potential.,

Keyskills :
client sideglobal teamsdigital mediamedia planningstrategic mediaintegrated mediacontent marketingclient relationshipintegrated marketingstrategy planningclient service