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Assistant Manager Digital Marketing

4.00 to 5.00 Years   Noida   14 Dec, 2023
Libas
Job LocationNoida
EducationNot Mentioned
SalaryNot Disclosed
IndustryRetail
Functional AreaNot Mentioned
EmploymentTypeFull-time

Job Description

    Experience & Skills required:4-5 Years of Experience in Digital Marketing at product-based companiesExperienced in building, launching and reporting of campaignsAbility to multitask, prioritize issues, manage high budget campaigns and drive a good ROI.Basic knowledge of SEO, email marketing, inbound/content marketing, website management, and digital advertising principles.Roles & Responsibilities:Expert in running campaigns on Meta & GoogleStrategize campaigns ideas for driving conversionsCoordinate with Digital Marketing Agency for planning and executing all Digital Campaigns (Meta, Google, Criteo etc)Collaborate with the Graphics team for timely delivery of creative assets required for running all types of paid campaigns.Monitor the status, spends, budget of all the ongoing campaigns on FB Ads Manager, Adwords etcAnalyze the performance of all digital marketing campaigns, and assess against goals (ROAS and other KPIs) on a day to day. basisHelp in resolving all tech-related issues, pixel related issues at Meta & Google dashboardsDaily audit of app and website, functioning of coupon codes, CX experience touchpoints, placement of banners, and more.Coordinate with tech agencies to resolve various app and website-related issuesRecommend measures for enhancing the overall customer experience, and improving customer engagement with the brand.Validate billed amount for all platforms and publishers and coordinate with the finance team for timely payment,

Keyskills :
Digital MarketingSEOEmail MarketingInbound MarketingContent MarketingWebsite ManagementDigital AdvertisingAdwordsMetaGoogleCriteo

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