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Growth Management - Senior Manager - Travel (Flights)

6.00 to 8.00 Years   Noida   14 Jun, 2023
Paytm
Job LocationNoida
EducationNot Mentioned
SalaryNot Disclosed
IndustryIT - Software
Functional AreaGeneral / Other Software
EmploymentTypeFull-time

Job Description

    Growth Management - Senior Manager - Travel (Flights) Job Description Paytm is seeking a self-driven and energetic individual with a strong bias for action to take the business to the next level. As a Growth Manager, you will be expected to help scale the business by driving more traffic towards the business. The successful candidate for this high-impact role will be a self-starter with a passion for independent and creative problem-solving. The candidate will own the complete marketing and promotions charter for a category and drive the strategy and execution of the same. Roles & Responsibilities Own the marketing charter for the category from the growth perspective and work closely with central teams to strategize and coordinate the executions of such campaigns. Devise innovative user growth strategies in line with the category s vision and business goals to increase the category s presence on and off the app Identify demand levers by thoroughly understanding consumer behavior and building offerings around it Creating and executing a strong performance marketing strategy & execution plan Developing and managing digital prospecting and remarketing campaigns Evaluate budgets and campaigns across multiple digital channels such as performance marketing, SEM, social media marketing, etc to drive strong return on investment and efficient CAC Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels Work with brand team and optimize all brand assets/creatives used on multiple performance channels Identifying user cohorts and run custom growth campaigns to drive user activation and user reactivation Work closely with management to share funnel conversion improvement ideas, feedback & present results. Measure and report performance of all marketing campaigns, and assess ROI and KPIs Monitor market trends, research consumer markets and competitors activities Identify funnel issues and collaborate with internal teams to resolve them Define user acquisition and user retention strategy The Ideal Candidate 6-8 years of relevant experience in Consumer internet industry in similar roles across Growth and Marketing Hands on/working knowledge of various online marketing channels such as SEM, remarketing, FB & social media marketing, etc. Extremely adept at stakeholder management MBA from Tier 1 Business school preferred High degree of ownership in taking things to completion Must be data driven with strong problem solving and analytical skills Ability to multitask and work on diverse range of requirements Excellent communication skills with ability to handle complex negotiations Why Join us We aim at bringing half a billion Indians into the mainstream economy, and everyone working here is striving to achieve that goal. Our success is rooted in our people s collective energy and unwavering focus on the customers, and that s how it will always be. We are the largest merchant acquirer in India. Compensation:- If you are the right fit, we believe in creating wealth for you,

Keyskills :
social mediaaccountancymedia marketingproblem solvingsalesbias for actionmissocial media marketing

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