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Product Manager -Fungicides

5.00 to 0.00 Years   Pune   01 Oct, 2020
Syngenta
Job LocationPune
EducationNot Mentioned
SalaryNot Disclosed
IndustryAgriculture / Dairy
Functional AreaSales / BD,Marketing / Communication
EmploymentTypeFull-time

Job Description

*Syngenta Role ProfileSyngenta is one of the world s leading agriculture companies. Our ambition is to help safely feed the world while taking care of the planet. We aim to improve the sustainability, quality and safety of agriculture with world class science and innovative crop solutions. Our technologies enable millions of farmers around the world to make better use of limited agricultural resources. With 28,000 people in more than 90 countries we are working to transform how crops are grown. Through partnerships, collaboration and The Good Growth Plan we are committed to improving farm productivity, rescuing land from degradation, enhancing biodiversity and revitalizing rural communities.About this Job:Role title : Product ManagerLocation : PuneRole purpose

  • Provide support to set and implement portfolio direction for CP business in line with Portfolio/Indication strategy
  • Manage Key Channel Account by identifying portfolio opportunities and help deliver business strategy and enable profitable market share growth
  • Develops CP planning and forecasting over 5 years in line with crop, asset and Key Account aspirations under the direction of the CP Portfolio Head
  • Provide relevant support in CP specific marketing deliverables in alignment with the CU goals
  • Act as a single contact point for functions on CP strategy and portfolio-related matters for alignment
  • Actively manage product lifecycle.
  • Ensure pricing positioning is value maximizing and establish pricing corridors for the responsible brands
Accountabilities-
  • Ensure effective positioning of the products responsible for.
  • Support with Data and analysis for the development of 5-year CP portfolio strategies in coordination with Portofolio head aligning key portfolio strategies to enable profitable market share growth and get consensus on priorities and resource plans.
  • Develop and monitor market intelligence, bringing in customer insight into Portfolio Leadership Team.
  • Manage alignment with asset teams; coordinate and support as per requirement
  • Build business case for new product ideas.
  • Ensure robust brand launch plans are developed, implemented and reviewed on regular basis for new and strategic products.
Capability and Organization Accountabilities
  • Develop and manage key account relationships, providing marketing and technical support
  • Establish connectivity with asset teams to ensure effective/efficient communication.
  • Ensure firewalls are maintained between key accounts.
  • Work closely with CP team for portfolio and specific projects.
  • Work closely with Business Planning and Development Manager in the development of market opportunities and KAM relationship
  • Syngenta products and key competitor products
  • Understand market dynamics and competitive environment in primary crop markets.
  • May require extensive interaction with Key Accounts who may be competitors of Syngenta. Ability to maintain a firewall is critical.
  • Designs effective product life cycle management strategy and brand strategy
  • Ability to apply MaSE pillars effectively
    • Creates strong, distinctive brand plans
    • Delivers distinctive value proposition to customer
    • Develops/implements effective product communications
    • Develops/implements effective pricing strategy (lead value pricing, influence transactional pricing) with the pricing manager
  • Internal experience of the agri-business sector in Marketing, Sales and Strategy
  • Experience in portfolio and asset management in CP
  • Working relationship with above organization and other companies
  • Crops and agronomy knowledge
  • Customers / Channels for CP in country
  • Internal processes / governance
  • Marketing, Business operations, basic understanding on R&D and finance
, *Qualification-
  • B.Sc. Agriculture
  • MBA Marketing

Keyskills :
marketingsalesproduct developmentproduct managementproduct life cycle managementkey account relationshipsbrand launchmarket sharepricing strategycustomer insightbusiness planningbusiness strategy

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