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Job Location | Pune |
Education | Not Mentioned |
Salary | Not Disclosed |
Industry | Banking / Financial Services |
Functional Area | Operations Management / Process Analysis |
EmploymentType | Full-time |
Duties and Responsibilities - WHY THIS POSITION IS REQUIRED Leverage the play of permutations that emerge from the plethora of formats and channels of engagement with the customer Work with various COEs within the function to manage various elements of each program for Experia Web KEY ROLES AND RESPONSIBILITIES CAMPAIGN MANAGEMENT Execute integrated digital marketing programs using technology platforms End to end ownership of a set of campaigns during the month PERFORMANCE MARKETING Leverage analytics and BI inputs to improve campaign efficiencies CROSS FUNCTIONAL & CROSS-COE COLLABORATION Collaborate with Centers of Excellence within the function Work with Analytics & BI to leverage data and drive higher ROIs Work with Capabilities unit on driving regular enhancements , ESSENTIAL SKILLS Direct Hands On experience of running performance campaigns Comfort with marketing technology interface and abreast of latest mobile technologies APTITUDE Stretch, Speed and agility Passionate about possibilities PAST EXPERIENCE 3-4 years marketing experience, with 1-2 years in directly managing campaign platforms Post Graduate in Business management is a must Understanding of all outbound platforms is a must
Keyskills :
financemis digital marketingmarketing programs campaign managementbusiness management technology platforms