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Content Writer

2.00 to 7.00 Years   Surat   24 Apr, 2020
Triveni Sarees
Job LocationSurat
EducationNot Mentioned
SalaryNot Disclosed
IndustryTextile / Garments / Fashion
Functional AreaSales / BDJournalism / Writing
EmploymentTypeFull-time

Job Description

  • ROLE:
  • Product selection and cataloging. Our products are most effective when described well, which includes:
    1. Classifying, selecting and cataloging the range of Indian ethnic wear on our site.
    2. Manage and create product descriptions and writeups.
    3. Document various product categories and new product categories (eg printed fabrics), especially highlighting the cultural aspects of it.
  • Handling our Digital media communication, such as:
    1. Managing Trivenis Social media pages - developing the Social media campaigns and strategies, and implementing them.
    2. Working and coordinating with other Bloggers and Ambassadors on continuous Brand promotion through them.
    3. Creating and Managing Triveni Blogs and Newsletters and website promotional content such as banners, videos, campaigns / contests and posts.
    4. Helping flesh Trivenis brand identity - including iconography on the website, mascot, and mascot driven communication.
    5. Managing Trivenis paid digital media campaigns - such as Google Ads, Facebook Ads, AdRoll. We do most cutting edge campaigns on each of them - and most of these are largely managed in-house. This role also includes creating weekly ROI (Return on investment) reports based on ad spend, impressions, clicks, conversions and conversion value.
  • REQUIRED BACKGROUND:
  • Must have very good creative writing skills - strong passion for creative writing is a must. If you cant stand days sitting and just writing, please do not apply.
  • Must have completed a Bachelors or a Masters degree in Mass Communication, Journalism, English, Fashion Communication, Fashion Design, Mass Communication or undergraduate Design program, or have a strong interest in the area.
  • Must have very solid communication skills.
  • Must be creative, and must be able use visual creative tools such as photoshop, illustrator effectively.
  • Have strong analytical and problem solving skills.
  • Must understand digital medium very well.
  • Must be self motivated and willing to work hard
    • Manage Trivenis various Marketing and Engagement programs, including:
      1. Ambassador and Campus Ambassador programs. This involves maintaining their pages and profiles and continuously engaging the Ambassadors in various activities.
      2. Corporate Partnerships - working with HR of various organizations to promote Trivenis products on various campuses.
      3. Wedding Partnerships and such.
    • Manage the Annual Promotional campaigns, including coming up campaigns and activities for each of them. This includes banners, campaign design and implementation.
,

Keyskills :
ads edge design writing fashion english it roi brand house campus mascot banners

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