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Sr Digital Marketing Executive

2.00 to 5.00 Years   Surat   24 Apr, 2020
Job LocationSurat
EducationNot Mentioned
SalaryNot Disclosed
IndustryIT - Software
Functional AreaSales / BDInternet Marketing
EmploymentTypeFull-time

Job Description

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Sr. Digital Marketing Executive Roles & Responsibilities

  • Assist in the formulation of strategies to build a lasting digital connection with consumers
  • Plan and launch optimized online adverts through Google Adwords, Facebook, etc. to increase brand awareness
  • Find new avenues to increase the organizations online reach Strategise on lead generation and branding campaigns Execute outreach campaigns in the industry
  • Be actively involved in SEO efforts (keyword, image optimization backlinking etc.)
  • Provide creative ideas for content marketing and update website
  • Audit and analyse ad and organic performance, and strategize to improve and optimize it
  • Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Search Console, SEMRush etc.)
  • Acquire insight in online marketing trends and keep strategies up - to - date
  • Perform GAP analysis on a regular basis to optimize digital marketing campaigns
    • Requirements
      • Ability to perform research, analyze websites, document changes, and make decisions regarding optimization approach.
      • Ability to compile and analyze search data and metrics and make decisions regarding campaign direction.
      • Ability to perform click through rate, conversion, spend and creative analysis to identify growthoptimization opportunities.
      • Excellent Microsoft Office skills.
      • Strong oral and written communication skills.
      • Excellent analytical skills.
      • Require minimum 2 years of experience in digital marketing.
      ,

      Keyskills :
      googleanalytics seo marketing websiteproduction advertising gapanalysis webanalytics googleadwords leadgeneration brandawareness onlinemarketing microsoftoffice digitalmarketing contentmarketing imageoptimization marketingcampaigns written

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