Social Media and Content Marketing Manager

Job Description

As a Social Media & Content Marketing Manager at GoMigro, a digital-first community supporting migrants, global talent, and expats, your role is crucial in leading the content strategy, social media presence, and digital brand growth. Your responsibilities include:- Developing and executing social media strategies across various platforms such as Instagram, Facebook, Twitter, YouTube, and emerging platforms.- Building and maintaining a consistent brand voice across all digital channels.- Creating and managing monthly content calendars aligned with business goals.- Driving audience growth, engagement, brand awareness, and lead generation.In terms of Content Marketing, you will be responsible for:- Planning, creating, editing, and overseeing high-quality content including social posts, blogs, newsletters, case studies, videos, and marketing collateral.- Collaborating with leadership and subject matter experts to develop thought leadership content.- Ensuring content aligns with SEO and demand generation objectives.Your role will also involve Performance & Analytics tasks such as:- Monitoring campaign performance and key marketing metrics.- Analyzing engagement, traffic, lead generation, and conversion data.- Providing regular reports with insights and recommendations for improvement.- Optimizing content strategies based on performance data.Additionally, you will be expected to:- Coordinate with designers, freelancers, agencies, and internal stakeholders.- Manage content production workflows and deadlines.- Support product launches, webinars, events, and marketing campaigns.Qualifications required for this role:- 37 years of experience in Social Media Marketing, Content Marketing, or Digital Marketing.- Proven track record of growing social media presence and driving measurable business results.- Strong content writing, editing, and storytelling skills.- Experience with social media management and analytics tools.- Knowledge of SEO, content strategy, and digital marketing best practices.- Experience working in a startup or high-growth environment.- Ability to manage multiple projects and priorities independently.- Excellent communication and stakeholder management skills.Preferred qualifications include:- Experience in B2B, SaaS, consulting, technology, or startup sectors.- Experience managing external agencies or content creators.- Familiarity with AI-powered content and marketing tools.- Demonstrated success in building organic brand presence and lead generation campaigns.This is a remote full-time position at GoMigro, where you will be a part of a mission-driven environment that values inclusivity, innovation, and the future of borderless careers. As a Social Media & Content Marketing Manager at GoMigro, a digital-first community supporting migrants, global talent, and expats, your role is crucial in leading the content strategy, social media presence, and digital brand growth. Your responsibilities include:- Developing and executing social media strategies across various platforms such as Instagram, Facebook, Twitter, YouTube, and emerging platforms.- Building and maintaining a consistent brand voice across all digital channels.- Creating and managing monthly content calendars aligned with business goals.- Driving audience growth, engagement, brand awareness, and lead generation.In terms of Content Marketing, you will be responsible for:- Planning, creating, editing, and overseeing high-quality content including social posts, blogs, newsletters, case studies, videos, and marketing collateral.- Collaborating with leadership and subject matter experts to develop thought leadership content.- Ensuring content aligns with SEO and demand generation objectives.Your role will also involve Performance & Analytics tasks such as:- Monitoring campaign performance and key marketing metrics.- Analyzing engagement, traffic, lead generation, and conversion data.- Providing regular reports with insights and recommendations for improvement.- Optimizing content strategies based on performance data.Additionally, you will be expected to:- Coordinate with designers, freelancers, agencies, and internal stakeholders.- Manage content production workflows and deadlines.- Support product launches, webinars, events, and marketing campaigns.Qualifications required for this role:- 37 years of experience in Social Media Marketing, Content Marketing, or Digital Marketing.- Proven track record of growing social media presence and driving measurable business results.- Strong content writing, editing, and storytelling skills.- Experience with social media management and analytics tools.- Knowledge of SEO, content strategy, and digital marketing best practices.- Experience working in a startup or high-growth environment.- Ability to manage multiple projects and priorities independently.- Excellent communication and stakeholder management skills.Preferred qualifications

Keyskills :
Social Media MarketingContent MarketingDigital MarketingSEOContent StrategyAnalytics