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| Job Location | Bangalore, Chennai, Noida, Kolkata |
| Education | Not Mentioned |
| Salary | Not Disclosed |
| Industry | IT - Software |
| Functional Area | General / Other Software,Sales / BD |
| EmploymentType | Full-time |
Summary: The primary role of the Adobe Business Analyst is to work with stakeholders from all business units to document business processes and software requirements for the integration of Adobe Target and Adobe Experience Platform (AEP) into Verizon Media properties like Yahoo Sports, Yahoo Mail, Yahoo Finance, Yahoo Home 1. Assist in detailing out the Adobe Campaign strategy to deliver split(A B) testing and personalization campaigns (Auto Personalization, Auto Target, AdobeT arget Recommendations) across all channels and brands, be it web or native apps, through web placements or push notifications 2. Thoroughly test and validate Adobe Campaigns set up by the Optimization team. Support and develop processes and documenta tion for tagging, testing, QA, and reporting.Proficient in using Adobe debugger tools to trace and identify issues 3. Prepare product user experience documentation to help teams understand the impact of the Adobe Campaign tests (the pre-launch and po st-launch user experience difference and results share-outs) 4. Work with business and IT teams in translating business requirements into Adobe functional specifications, develop use cases, manage requirement changes and document process flows 5. Ser ve as the conduit between the customer community (internal and external customers) and the software development team through which requirements flow Key Skills: 1. 2 years of experience in leveraging personalization and optimization tools and method ologies (Adobe Target preferably, Google Optimize, Optimizely) 2. Good understanding of Adobe Experience Platform and Experience Cloud products 3. Willingness to match at least 2-3 hours of US Pacific Coast time, when needed, in support of key projec t milestones 4. Verbal and written skills to be able to communicate effectively to both a technical and business audience 5. Excellent problem-solving skills, with a demonstrated ability to identify issues, solve them quickly and well, and know when to rely on internal resources to assist 6. Pluses # Adobe Target Certification, familiarity with JIRA, Google suite products (slides, gsheets etc) . Key Skills: Job Requirements: Adobe Analytics, Data Analysis, Analytics Implementation,
Keyskills :
use casesgoogle suitedata analysisbusiness unitsuser experienceproblem solvingadobe analyticsbusiness analysiskol identificationsoftware developmentbusiness requirementssoftware requirements