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Trade desk

Fresher   Bangalore   07 Dec, 2025
LTIMindtree Limited
Job LocationBangalore
EducationNot Mentioned
SalaryNot Disclosed
IndustryIT Services & Consulting
Functional AreaGeneral / Other Software
EmploymentTypeFull-time

Job Description

    Role OverviewWe are seeking a highly analytical and detailoriented Data Analyst with a strong understanding of programmatic advertising platforms such as The Trade Desk TTD Campaign Manager 360 CM360 and IAS This role will be pivotal in transforming campaign data into actionable insights building dashboards and supporting strategic decisionmaking across digital media initiativesKey ResponsibilitiesData Analysis ReportingAnalyze performance data from DSPs TTD DV360 ad servers CM360 and verification tools IAS DoubleVerifyDevelop and maintain dashboards and automated reports using tools like Excel Google Data Studio Qlik Sense or Power BIDeliver clear actionable insights to internal teams and clients to optimize campaign performanceCampaign Insights Optimization SupportInterpret KPIs across the marketing funnel eg reach engagement VTR CTR CPACollaborate with media planners and traders to provide datadriven recommendationsMonitor pacing budget utilization and performance trends to flag anomalies or opportunitiesPlatform ExpertiseLeverage working knowledge of DSPs and ad tech platforms to understand campaign setup targeting and delivery mechanicsSupport audience segmentation DCO setup tracking and integration of data sources for holistic analysisQuality Assurance Data IntegrityEnsure accuracy and consistency in data collection transformation and visualizationWork closely with media operations to validate tracking implementations and troubleshoot discrepanciesRequired Skills Experience5 years of experience in digital media analytics preferably within programmatic advertisingHandson experience with TTD CM360 IAS is mandatoryStrong proficiency in Excel pivot tables formulas macros and data visualization toolsUnderstanding of DCO campaigns audience management and brand safety toolsAbility to translate complex data into compelling stories and strategic insightsExcellent attention to detail and high standards of data qualityStrong communication and collaboration skills across crossfunctional teamsAdditional QualificationsExperience with SQL Python or other data manipulation languages is a plusFamiliarity with marketing analytics frameworks and attribution modelsCertification in TTD or Google Marketing Platform tools is advantageous

Keyskills :
Paid Media

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