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E-Commerce Marketing Manager

3.00 to 5.00 Years   Chandigarh   26 Apr, 2023
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Job LocationChandigarh
EducationNot Mentioned
SalaryNot Disclosed
IndustryIT - Software
Functional AreaMarket Research (MR)Marketing / Communication
EmploymentTypeFull-time

Job Description

    E-Commerce Marketing ManagerSkills & Experiences
    • Master degree required (preferably in Marketing or Business Administration)
    • Adept at digital marketing strategies and website design that target customer segments for successful sales
    • 8-10 years of experience in digital marketing
    • 5+ years of experience managing E-Commerce marketing and at least 2+ years of experience with Adobe /Magento marketing
    • Well versed with shopping campaign with platforms like Google, Bing, Social (Facebook, Instagram), Market Places (Amazon). Google Shopping and Analytics certification will be plus.
    • Knowledge of digital marketing channels such as Paid Social, SEM, SEO, email, content marketing, and collaborations
    • Drive a digital marketing strategy to support and achieve online sales goals and digital engagement
    • Strong cross-functional experience working with Product, Marketing, Sales and Operations
    • Strong understanding of email marketing and workflows
    • Excellent understanding of web design and web analysis
    • Manage analytics for the overall site performance including but not limited to the below
    • Define, track and analyze client digital KPIs, and work with the overall Marketing team to prioritize and implement site optimizations in the form of A/B testing, new features, and functionality for improved user experience
    • Provide data analysis to clients along with strategic solutions for increased sales and improved performance
    • Utilize Google Analytics for customer journey understanding and to guide merchandising best practices and targeted marketing recommendations
    Candidate / Position Expectations
    • Excellent Communication Skill and well versed with client handling for digital marketing vertical
    • Strong work ethic and the drive to continue to learn best practices
    • Facile in project management, meeting deadlines, and multitasking
    • Thinks outside the box and prides themselves on doing things differently than traditional approaches
    • Eager to be a part of a digital marketing team dedicated to growth, both internal and external

Keyskills :
ecommerce developmentmarketingmagento

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