hireejobs
Register for Job
Hyderabad Jobs
Banglore Jobs
Chennai Jobs
Delhi Jobs
Ahmedabad Jobs
Mumbai Jobs
Pune Jobs
Vijayawada Jobs
Gurgaon Jobs
Noida Jobs
Oil & Gas Jobs
Banking Jobs
Construction Jobs
Top Management Jobs
IT - Software Jobs
Medical Healthcare Jobs
Purchase / Logistics Jobs
Sales
Ajax Jobs
Designing Jobs
ASP .NET Jobs
Java Jobs
MySQL Jobs
Sap hr Jobs
Software Testing Jobs
Html Jobs
IT Jobs
Logistics Jobs
Customer Service Jobs
Airport Jobs
Banking Jobs
Driver Jobs
Part Time Jobs
Civil Engineering Jobs
Accountant Jobs
Safety Officer Jobs
Nursing Jobs
Civil Engineering Jobs
Hospitality Jobs
Part Time Jobs
Security Jobs
Finance Jobs
Marketing Jobs
Shipping Jobs
Real Estate Jobs
Telecom Jobs

National Brand Manager - ATL/BTL/Digital - QSR Segment - Retail

7.00 to 10.00 Years   Chennai, Hyderabad, Mumbai City, Delhi   12 Jul, 2022
Mizizi Management System Private Limited
Job LocationChennai, Hyderabad, Mumbai City, Delhi
EducationNot Mentioned
SalaryNot Disclosed
IndustryManagement Consulting / Strategy
Functional AreaSales / BDMarketing / Communication
EmploymentTypeFull-time

Job Description

    We are hiring for a National Level Brand Manager for a leading QSR Brand, based out of any location in India. The ideal candidate should have :- Preferred prior experience in strategic brand manager/ managing brand & marketing initiatives- Relationship management at CXO levels- Excellent presentation creation skills- Should be able to address a large audience- Open to travel and agileThe Job responsibilities will involve Marketing & Strategy:-- Develop Marketing plan monthly & quarterly basis to foster - Setting sales budgets and gauge daily/weekly store performances, work with ops team to provide on spot support and achieve targets- Growth of business at store level- Growth of online and delivery business- Growth of overall brand awareness and recall- Devise local store marketing (LSM) strategy- Develop new store opening strategy- Develop Promotional/Tactical campaigns for acquisition or retention or reactivation of lapsed users - Spearheading new media like CRM/Loyalty/Whatsapp etc to propel tactical campaign growth- Spearheading marketing campaigns across mainstream and digital platforms- Analysing sales and product data (day-part, week-part) to recommend marketing strategies - Conduct general market research to keep abreast of trends and competitors marketing movements- Develop PR Strategy - Liasoning with the PR agency and Media Houses Creative development & execution - Develop BRAND & CREATIVE strategies for the brands being handled- Develop and execute - ATL/BTL/Digital Campaigns across brand/store/promotions/offer levels.- Cross-functional & Creative/media/digital/Insight agency collaborations.- Write briefs for agencies and the creative teams to execute the plan- Build content in line with the brand strategy- Ensure all brand touch-points are cohesive and in-line with brand strategy- Plan and execute photoshoots/videoshoots- Carrying out market research in order to keep up to date with customer trends, as well as trying to predict future trends- Keen eye for details for ensure uniformity of store vm and look & feel of the brand- Driving store VM & execution of collaterals Social, Community & IP creations - Maintain social media pages and online brand touchpoint- Community management - Content and influencer integrations, AV Productions including TVCs.- Conducting research and analysing data to identify, segment and define audiences - Develop a community of customers to get feedback from and conduct customer surveys to drive strategy- Use of CRM tools to drive consumer understanding & activation.- Organizing events such as product launches, exhibitions, consumer events and properties - stall supervision and creation - ensure brand standards and - Promotion of these events through social media and other BTL/ATL activities Competencies /Experience: - Preferred prior experience in Client Servicing/Loyalty Programs/marketing team - Understanding of business processes & Strategic business focus- Ideation and creative thinking- Ability to drive team and cross function for focused outcome- Strong communication & relationship skills,

Keyskills :
brand awarenessmarketing campaignscustomer surveysadvertisingmarket researchstrategic businessrelationship managementmarketingsalescommunity managementbrand managementbehavioral training

APPLY NOW

National Brand Manager - ATL/BTL/Digital - QSR Segment - Retail Related Jobs

© 2019 Hireejobs All Rights Reserved