HIRING (WFO) || Sr. Executive E-Commerce for a Beauty brand based out in Delhi.

Job Description

HIRING (WFO) || Sr. Executive E-Commerce for aBeauty brand based out in Delhi. Interested applicants ready to appear foran Interview DM your resume toWORK FROM OFFICEPosition:Sr. Executive E-CommerceJob Location:DelhiSaket Working days : 5 Days WorkingExperience : Min 2 Years in E-CommerceSalary (in CTC) Upto 7 LPA
• Job responsibilities
• E-Commerce Strategy & Planning:
  • Develop and implement the e-commerce strategy to achieve revenue, profit, and growth targets.
  • Align the e-commerce strategy with the overall business objectives and ensure consistency with the companys branding, product positioning, and marketing goals.
  • Identify opportunities for business growth, including new online channels, partnerships, and digital trends that enhance the customer shopping experience.
  Website Management & Optimization:
  • Oversee the daily operations of the e-commerce website, ensuring an optimal user experience, smooth navigation, and fast page loading times.
  • Collaborate with web developers and designers to ensure the website is up-to-date with the latest products, content, and design trends.
  • Implement website optimization strategies, including A/B testing, to improve conversion rates, enhance the user journey, and increase sales.
  • Manage website performance metrics, including traffic, bounce rates, and conversion rates, and provide insights for improvement.
  Digital Marketing & Traffic Generation:
  • Collaborate with the digital marketing team to develop and execute e-commerce marketing campaigns, including SEO/SEM, email marketing, social media, paid search, and display advertising.
  • Use data-driven insights to optimize marketing strategies and drive qualified traffic to the website.
  • Work closely with the marketing team to ensure consistent messaging and branding across all online channels.
  • Develop and manage customer retention strategies, including loyalty programs, email campaigns, and personalized marketing initiatives.
  Product & Inventory Management:
  • Coordinate with the product, sales, and operations teams to ensure accurate product listings, descriptions, pricing, and stock availability on the website.
  • Oversee product launches and promotions, ensuring that they are timely, well-executed, and aligned with business objectives.
  • Monitor inventory levels and work with the supply chain team to ensure product availability and fulfillment efficiency.
  Customer Experience & Engagement:
  • Ensure that the e-commerce site delivers a seamless and positive customer experience from product browsing to checkout and post-purchase support.
  • Collaborate with the customer service team to ensure that any e-commerce-related customer inquiries or issues are handled promptly and efficiently.
  • Develop strategies to improve customer engagement, satisfaction, and loyalty, using tools such as reviews, ratings, and personalized recommendations.
  Analytics & Reporting:
  • Use web analytics tools such as Google Analytics to track website performance, customer behavior, sales trends, and other key performance indicators (KPIs).
  • Provide regular reports on e-commerce metrics, including sales, traffic, conversion rates, customer acquisition, and retention.
  • Analyze data to identify patterns and insights that drive data-driven decision-making and optimization efforts.
  • Prepare monthly and quarterly performance reviews for senior management, including recommendations for growth opportunities and areas for improvement.
  Sales & Profitability Management:
  • Monitor the e-commerce P&L, ensuring that all activities contribute to the profitability and growth of the online business.
  • Optimize the product mix, pricing, and promotions to maximize revenue and margin performance.
  • Work with the finance team to track e-commerce expenses and ensure the efficient use of the budget for marketing and operational activities.
  Collaboration & Team Leadership:
  • Lead and manage the e-commerce team, providing direction, support, and development opportunities to ensure high performance.
  • Collaborate with internal teams, including marketing, product development, customer service, logistics, and IT, to ensure smooth e-commerce operations.
  • Manage relationships with external vendors, agencies, and partners to ensure timely execution of digital marketing initiatives and website improvements.
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Keyskills :
revenue generationkey accountkame-commercesales recordincrease revenuekaemarketplaces