Product Manager

Job Description

At Bayer were visionaries, driven to solve the worlds toughest challenges and striving for a world where ,Health for all, Hunger for none is no longer a dream, but a real possibility. Were doing it with energy, curiosity and sheer dedication, always learning from unique perspectives of those around us, expanding our thinking, growing our capabilities and redefining impossible. There are so many reasons to join us. If youre hungry to build a varied and meaningful career in a community of brilliant and diverse minds to make a real difference, theres only one choice. Product Manager YOUR TASKS AND RESPONSIBILITIES :
• Acts as brand champion to create enthusiasm and focus internally and with external customers and agencies.
• Proactive development of marketing and promotional mix to meet Disease Chapter/brand objectives and customer needs.
• Monitor business performance and external environment via appropriate tools to deliver corrective action as required to meet business objectives.
• Drive IMCM (Integrated Multi-Channel Marketing) for the Brands. Activation of Digital initiatives
• Liaison with external agencies to deliver initiatives for brand.
• Preparation of Annual P&I budgets and Monitoring
• Delivery of sales targets
• Full accountability for portfolio and delivery of all programs related to it.
• Disease and market understanding to develop customer insights through appropriate techniques/tools.
• Periodic Product Training of Sales team along with medical team.
• Partner with stakeholders. Internal- sales, marketing, medical, legal, compliance, governance regulatory, finance, supply chain, Commex. External- Health Care Providers, Agencies, Vendors
WHO YOU ARE:
• University degree or equivalent in Pharmacy, Science, Marketing or Business qualification. MBA in Marketing will be an added advantage.
• More than 7 years marketing services experience and portfolio/brand management experience. Additionally having a Radiology/Marketing sales experience will be further advantage.

Keyskills :
leadershipanalyticalcommunicationresearchstrategicskills