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Senior Specialist, Brand Analytics

8.00 to 10.00 Years   Gurgaon (Haryana)   14 May, 2025
JLL
Job LocationGurgaon (Haryana)
EducationAny Graduate
SalaryAs per Industry Standards
IndustryOthers - other Industry
Functional AreaIT Software : Software Products & Services
EmploymentTypeFull-time

Job Description

JLL empowers you to shape a brighter way.Our people at JLL and JLL Technologies are shaping the future of real estate for a better world by combining world-class services, advisory, and technology for our clients. We are committed to hiring the best, most talented people and empowering them to thrive, grow meaningful careers, and find a place where they belong. Whether youve got deep experience in commercial real estate, skilled trades, or technology, or youre looking to apply your relevant experience to a new industry, join our team as we help shape a brighter way forward.Job Title:Sr SpecialistExperience:8-10 yearsLocation:GurugramPosition type:Full timeTiming:1pm 10pm (IST)What this job involves:As a Brand Analyst, you will be responsible for monitoring and evaluating the overall health of our companys brand. Youll use data analysis techniques to provide insights to stakeholders through a dedicated dashboard that tracks key metrics such as customer sentiment, brand awareness, market share, and competitive landscape. Your work will inform strategic marketing decisions to maintain and enhance the brands reputation.Key Responsibilities:

  • Data Collection and IntegrationGather data from various sources including social media, customer surveys, market research, sales data, and web analyticsCreate a comprehensive view of brand perception
  • Metric Development and AnalysisDefine and calculate relevant brand health metrics such as brand sentiment, customer loyalty score, brand advocacy, and share of voiceIdentify patterns and trends in brand health data over timeConduct competitive analysis to track competitor brand performance
  • Dashboard Design and VisualizationBuild and maintain an interactive dashboard using data visualization toolsPresent key brand health metrics clearly and effectively to stakeholders
  • Reporting and InsightsGenerate regular reports and presentations to communicate brand health insightsProvide actionable recommendations for brand strategy adjustmentsPresent complex data insights to diverse audiences
  • Trend Analysis and ForecastingAnalyze brand performance data and predict future trendsIdentify opportunities and potential threats in the market
Sounds like you To apply, you need to be:
  • Strong proficiency in data manipulation, statistical analysis, and data mining techniques
  • Experience with tools like SQL, Python, and R
  • Ability to create compelling data visualizations using tools like Tableau or Power BI
  • Understanding of marketing principles, branding concepts, and customer behavior
  • Excellent written and verbal communication skills
  • Familiarity with web analytics platforms, social listening tools, and CRM systems
  • Critical thinking skills to interpret data within a marketing context
  • Ability to work independently and as part of a team
What we can do for you:At JLL, we make sure that you become the best version of yourself by helping you realize your full potential in an entrepreneurial and inclusive work environment. We will empower your ambitions through our dedicated Total Rewards Program, competitive pay, and benefits package.Apply today!Location:On-site Gurugram, HRJob Tags:JBSIf this job description resonates with you, we encourage you to apply, even if you dont meet all the requirements. Were interested in getting to know you and what you bring to the table!JLL Privacy NoticeJones Lang LaSalle (JLL), together with its subsidiaries and affiliates, is a leading global provider of real estate and investment management services. We take our responsibility to protect the personal information provided to us seriously. Generally, the personal information we collect from you is for the purposes of processing in connection with JLLs recruitment process. We endeavor to keep your personal information secure with an appropriate level of security and keep it for as long as we need it for legitimate business or legal reasons. We will then delete it safely and securely.For more information about how JLL processes your personal data, please view our Candidate Privacy Statement.For additional details, please see our career site pages for each country.For candidates in the United States, please see a full copy of our Equal Employment Opportunity and Affirmative Action policy here.Jones Lang LaSalle (JLL) is an Equal Opportunity Employer and is committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the employment process including the online application and/or overall selection process you may contact us at Accommodation Requests. This email is only to request an accommodation. Please direct any other general recruiting inquiries to our Contact Us page > I want to work for JLL.Locations - On-site

Keyskills :
data analysis techniques dashboard design data visualization tools brand health metrics competitive analysis data mining bi sql security crm tableau analyst statistical analysis

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