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| Job Location | Gurugram |
| Education | Not Mentioned |
| Salary | Not Disclosed |
| Industry | IT - Software |
| Functional Area | General / Other Software |
| EmploymentType | Full-time |
Experience: 6 - 7 years with min 3 years as Brand Manager Skills: https:/ / www. faircent. com Experience : 6 - 7 years with min 3 years as Brand Manager 2018 - 01 - 16 Job Description Job Responsibilities: Key Requirements: At least 6 years experience with minimum 3 years in a Brand Manager role. Drive for results and leaderships skills Excellent understanding of the full marketing mix Highly creative with ability to think out of box Experience in identifying target audiences and devising campaigns that engage, inform and motivate Proven ability to develop brand and marketing strategies and effectively communicate recommendations to executive management Attention to detail and quality obsessed Strong analytical skills and data - driven thinking Advanced communication and interpersonal skills Up - to - date with latest trends and marketing best practices Comfortable working with numbers, metrics and spreadsheets Excellent command of the English language MBA degree in marketing Brand Manager Key responsibilities: Analyze how our brand is positioned in the market for both lender and borrower audiences. Crystalize targeted consumers insights for both lenders and borrowers Take brand ownership and provide the vision, mission, goals and strategies Translate brand strategies into brand plans, brand positioning and go - to - market strategies. Lead creative development and create motivating stimulus to get targeted audiences to take action via Brand Campaigns Establish Brand Campaign performance criteria and sales estimates. Measure and report performance of all Brand campaigns, and assess against goals (RoI and KPIs like Brand AwarenessRecall) Monitor market trends, research consumer markets and competitors activities to identify opportunities and key issues Oversee and execute marketing and advertising activities for Branding. Measure, Monitor and Improve Product Distribution and Consumer Reactions Align the company around the brands direction, choices and tactics Role Delivering innovative marketing campaigns, generate strategies that grow market share, brands reputation, customer experience Skills Planning, managing and executing 360degree social, digital, ATL, BTL brand campaigns (research - brief - rollout - post analysis) Brand and Marketing MBA in Marketing Please fill details and apply File should be in . doc, . docx or .,
Keyskills :
marketing advertising brandmanagement sales atl marketshare marketingmix brandcampaigns englishlanguage analyticalskills brandpositioning customerexperience marketingcampaigns interpersonalskills executivemanagement productdistribution pro