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CONTENT MARKETING | ASSISTANT MANAGER

4.00 to 5.00 Years   Gurugram   11 Dec, 2020
Espire Infolabs Pvt Ltd
Job LocationGurugram
EducationNot Mentioned
SalaryNot Disclosed
IndustryIT - Software
Functional AreaGeneral / Other Software
EmploymentTypeFull-time

Job Description

Academic Qualifications

BA / BS

Job Description
  • BA/BS or equivalent working experience in marketing teams
  • 4-5 years of experience creating content for the web and growing a social audience
  • Editorial mindset that seeks to understand what the target audience consumes and how to create it
  • Write edit high quality content for various marketing collaterals such as whitepapers and eBooks
  • Write edit 7-8 blogs/month to be authored by the senior leadership at Espire
  • Expertise in email marketing and in newsletter creation distribution
  • Coordinate with various stakeholders to create Case Studies portray Espires expertise and how it has added value to its clients
  • Proficient in social media marketing and in identifying industry influencers
  • Ability to analyse and present content and social performance
  • Collaborates across functions and silos to deliver on an effective content marketing strategy and editorial plan to meet business objectives
  • Wears a creative hat with a knack of representing a lot in concise words to optimize the path to lead conversion
  • Project management skills and understanding how to manage the priorities of multiple stakeholders in a complex environment
  • Focus on the delivery of results in the form of traffic, engagement and marketing qualified leads
  • Editorial requirements must include basic SEO understanding
  • IT/marketing background Experience with Sitecore Content Hub are added bonus
,

Keyskills :
salesmisaccountstatbankingsocial media marketingsocial mediait marketingcase studiesemail marketingmedia marketingtarget audiencecontent marketingmanagement skillsproject managementmarketing strategyworking experiencemarketing collaterals

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