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Key Account Manager - Digital Marketing - eCommerce

8.00 to 12.00 Years   Gurugram   14 Mar, 2023
Talent Acceleration Corridor ( TA Corridor )
Job LocationGurugram
EducationNot Mentioned
SalaryNot Disclosed
IndustryRecruitment Services
Functional AreaGeneral / Other Software
EmploymentTypeFull-time

Job Description

    We are scouting for Key Account Managers for one of our large ecommerce clientsJob Title:KAM - Digital Marketing (C2D)We are looking for an individual for planning and managing marketing campaigns that promote a companys brand, products, and services.If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels.Experience Range: 8 - 12 yearsResponsibilities:- Plan and execute all digital marketing, including SEM, marketing database, email, social media and display advertising campaigns- Design, build and maintain our social media presence- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)- Identify trends and insights, and optimize spend and performance based on the insights- Brainstorm new and creative growth strategies- Plan, execute, and measure experiments and conversion tests- Collaborate with internal teams to create landing pages and optimize user experience- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points- Instrument conversion points and optimize user funnels- Collaborate with internal BU Heads- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate- Skills Required:Google AdWords, PPC, Facebook, Facebook Ads Manager, Business Analysis, Business Profitability, Microsoft Excel, Digital StrategyCandidate Attributes:- Proven working experience in digital marketing- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate- Experience in optimizing landing pages and user funnels- Experience with A/B and multivariate experiments- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)- Working knowledge of ad serving tools (e.g., DART, Atlas)- Experience in setting up and optimizing Google Adwords campaigns- Working knowledge of HTML, CSS, and JavaScript development and constraints- Strong analytical skills and data-driven thinking- Up-to-date with the latest trends and best practices in online marketing and measurementThis job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.,

Keyskills :
strong analytical skillsad servingkey accountsocial medialanding pages

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