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Marketing Lead

4.00 to 9.00 Years   Gurugram   18 Aug, 2022
Job LocationGurugram
EducationNot Mentioned
SalaryRs 5 - 10 Lakh/Yr
IndustryAdvertising / MR / PR / Events
Functional AreaInternet Marketing
EmploymentTypeFull-time

Job Description

    Job descriptionRoles and ResponsibilitiesMarketing Lead JD:1. Analyze current marketing initiatives to measure effectiveness and potential forimprovement.2. Collate and deliver the product, customer success, and business-level communication. Enableour inbound go-to-market strategy and sales enablement plans.3. Strategize on the marketing operations tasks based on the content calendar and report onprogress and deliverables.4. Create and execute marketing campaigns end-to-end and position our products as solutionsto our customers and prospects across multiple regions.5. Empower cross-branding and promotions by preparing a foolproof marketing planforourpartners. Take a lead to run dedicated marketing campaigns.6. Drive product and features communication plan with cross-collaboration from product andother verticals within the organization.7. Engage with customers, partners, and prospects at various stages through their journey tolearn how they use our solutions to improve content quality.8. Support with a variety of administrative tasks in the Marketing operationsDesired Candidate Profile4-5 years of B2B product marketing experience. Experience in eCommerce automation, B2Btechnology or related role.Passionate about the fast-paced B2B and eCommerce technology landscape.Excellent communicator and creative thinker, with an ability to use data to inform all decisionsand present at the highest executive levels.Working knowledge of web analytics tools (Google Analytics, WebTrends).A keen eye for detail.

Keyskills :
e-commercelead managementgoogle analyticsproduct marketing

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