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Social Media Executive

1.00 to 3.00 Years   Gurugram   07 Apr, 2025
ARS Process Solutions and Consultants Pvt Ltd
Job LocationGurugram
EducationNot Mentioned
SalaryRs 1.0 - 4.0 Lakh/Yr
IndustryBPO / Call Center
Functional AreaSales / BD
EmploymentTypeFull-time

Job Description

    Job Summary:We are looking for a creative and results-driven Social Media Marketer with 2-3 years of experience in managing social media campaigns, paid advertising, and influencer marketing. The ideal candidate should be proficient in Meta Ads, Instagram Boost, YouTube Ads, and YouTube SEO. You will be responsible for developing and executing social media strategies to increase brand awareness, engagement, and conversions. Candidates with experience in the travel industry will be preferred.Key Responsibilities:Social Media Strategy & ExecutionDevelop and implement social media strategies for platforms like Facebook, Instagram, YouTube, and more.Plan, create, and schedule engaging content that aligns with brand goals.Analyze performance metrics and optimize campaigns for better reach and ROI.Paid Advertising & BoostingManage and optimize Meta Ads (Facebook & Instagram Ads) to drive traffic, leads, and conversions.Execute Instagram Boost campaigns to increase engagement and follower growth.Run and optimize YouTube Ads for better visibility and audience engagement.YouTube SEO & Content OptimizationImplement YouTube SEO strategies to improve video rankings and organic reach.Optimize titles, descriptions, tags, and thumbnails for better discoverability.Collaborate with the content team to create high-performing video content.Influencer Marketing & Brand CollaborationsDevelop and execute influencer marketing strategies to expand brand reach.Identify and collaborate with influencers, travel bloggers, and content creators.Manage influencer campaigns, track their performance, and ensure ROI.Social Media Tools & AnalyticsUse social media management tools like Meta Business Suite, Hootsuite, Buffer, etc.Monitor campaign performance, analyze KPIs, and adjust strategies for better results.Stay updated on social media trends, platform updates, and best practices.Requirements:2-3 years of experience in social media marketing and paid advertising.Proficiency in Meta Ads, Instagram Boost, YouTube Ads, and YouTube SEO.Strong understanding of influencer marketing and strategy development.Familiarity with social media tools for content scheduling and analytics.Ability to analyze data, track KPIs, and optimize campaigns.Experience in the travel industry is a plus.Experience with influencer marketing will be preferred.

Keyskills :
seogoogle adwords

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