Data QA Architect

Job Description

Job Position (Title)Salesforce Marketing CloudTechnical Skill Requirements Journey Builder, AMP Scripts, Email Tracking, Exact TargetMandatory :- Salesforce Marketing Cloud CertificationRole and Responsibilities5+ years of experience in ExactTarget/ Salesforce Marketing Cloud platformExperience with Journey Builder Automation, various studios, builders and Marketing Cloud setup and configurationProficient in Amp script, Contact builder and content builder. Awareness of developing AMP scripts in journey builder or profile segmentation.Expertise in Campaign Orchestration, Life cycle programs and personalizationHands on experience in creation of new campaigns, including data configuration, audience creation, content strategies and triggered sendsExpertise in Marketing data optimization and List cleansingSolid understanding of Marketing Cloud email tracking and reporting capabilitiesAnalyze the effectiveness of Digital Marketing deliverables, measures against objectives and reports results.Flawless delivery of daily campaigns, troubleshoot issues that arise and implement solutions to mitigate future problemsLeverage AMP script and SSJS for dynamic content to include information from data extensions in emails and to update data extensions with information from Cloud Pages landing pages.Awareness of base security considerations roles and access controls for users and data controls for campaignsSet-up Marketing Cloud for customers including - build email templates; set-up prospects and campaigns; design and set-up various Marketing Cloud studio journeys; design web pages using Cloud PagesExcellent communication and good Business understanding of Digital MarketingHands-on experience with HTML, XML, JavaScript, CSS, JASON and jQueryHands-on experience with databases, SQL and data

Keyskills :
Digital Marketing HTML XML Javascript Json Jquery SQL