Alliance Executive

Job Description

1.Role SummaryThe Alliance Executive is responsible for identifying, developing, and managing strategic partnerships that drive revenue growth, expand market reach, and strengthen the organizations ecosystem. This role involves coordinating with internal teams, maintaining partner relationships, and ensuring the successful execution of joint business initiatives.2. Key ResponsibilitiesA. Partnership Development Identify, evaluate, and onboard new alliance partners aligned with business goals. Conduct market research to identify potential partnership opportunities. Negotiate partnership terms and commercial agreements.B. Relationship ManagementMaintain strong, long-term relationships with existing partners. Serve as the key point of contact for partner communication and escalations. Conduct regular review meetings to track performance, resolve issues, and strengthen collaboration.C. Business Growth & RevenueDrive joint sales initiatives with partners to achieve revenue and pipeline targets. Coordinate with sales, marketing, and product teams to implement alliance-driven campaigns. Track and report partner performance metrics, ROI, and revenue contributions.D. Coordination & ExecutionDevelop partnership strategies and execution plans. Collaborate with internal teams for partner onboarding, training, and enablement. Manage documentation, partner portals, and compliance processes.E. Marketing & EventsPlan and execute co-branded marketing activities with partners. Represent the organization in partner events, workshops, exhibitions, and webinars.3. Skills & Competencies RequiredStrong communication and interpersonal skills.Relationship-building and stakeholder management.Negotiation and problem-solving ability.Understanding of business development and partnership ecosystems.Analytical mindset with proficiency in Excel/CRM tools.Ability to work cross-functionally in a fast-paced environment.4. QualificationsAny Graduate5. Key Performance Indicators (KPIs)Number of new partners onboarded. Revenue generated through partner channel. Partner engagement & satisfaction levels.Timely execution of joint initiatives. Lead generation and pipeline contributions from alliances.6. Personal AttributesProactive and self-driven.Strong networking abilities.Confident presenter and communicator.Team player with high accountability and ownership.

Keyskills :
marketing managementmulti-channel marketingbusiness developmentb2b salesdirect salesb2b marketingbusiness-to-businessfield marketingsales