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Job Location | Kolkata |
Education | Not Mentioned |
Salary | Not Disclosed |
Industry | IT - Software |
Functional Area | Customer Service (Domestic)Sales / BD |
EmploymentType | Full-time |
She/He should be a marketing professional with expertise in attracting customers with content designed to attract qualified prospects and converting them into leads and customers.
Job Description :
Build and manage a rich content/editorial calendar that attracts a qualified audience
Creating, managing, and executing multi-channel marketing campaigns leveraging social, search ads and other inbound marketing tools to drive customer acquisition
Establish closed-loop analytics with sales to understand how our inbound marketing activity turns into customers, and convert customers
Conducting customer, competitor research
Create monthly reports containing a robust description of monthly activity, suitable advice and recommendations and a clear summary of performance against the key performance indicators and metrics
Propose new and improved inbound marketing campaign ideas
Skills :
Excellent communication and interpersonal skills
Creative thinker and problem solver
Efficient organizational and time management skills
Data driven and research oriented
Basic proficiency in marketing automation and blogging software features
,Keyskills :
keyperformanceindicators timemanagement monthlyreports inboundmarketing channelmarketing managementskills bloggingsoftware marketingresearch marketingcampaigns marketingautomation customeracquisition interpersonalskills ads sales basic desi