Sales Manager FOR EAST

Job Description

Key ResponsibilitiesSales Target Achievement: Consistently achieve and exceed annual sales targets for diagnostic equipmentand reagents across Biochemistry, Microbiology, and Immunology. Strategic Sales Planning: Develop and implement detailed sales strategies to drive market penetration andbusiness expansion within the assigned territory. Market Development: Identify and capitalize on new business opportunities, execute successful productlaunches, and enhance market presence. Customer Relationship Management: Build and sustain strong, long-term relationships with corporate andprivate clients, ensuring customer satisfaction and loyalty. Product && Industry Knowledge: Demonstrate comprehensive technical and clinical understanding ofdiagnostic products and provide effective client consultation. Sales Funnel Management: Manage the complete sales cycle from lead generation and qualification toproposal, negotiation, and deal closure. Data Analysis && Reporting: Use advanced Excel skills to perform sales data analysis, generate forecasts, andsubmit timely reports to management.CRM Management: Maintain accurate records of customer interactions, opportunities, and sales activitiesusing CRM tools (e.g., Salesforce, Zoho, etc.).Key Result Areas (KRAs) && Key Performance Indicators (KPIs)KRA (Key Result Area) KPI (Key Performance Indicators)Sales Target Achievement Achievement of annual sales targets (%)Revenue growth (%)Product-wise sales performanceStrategic Sales Planning Effectiveness of sales strategy executionMarket penetration rateTerritory growth (%)Market Development Number of new clients acquiredSuccess of product launchesExpansion in new territories/segmentsCustomer Relationship Management Customer retention rate (%)Repeat business ratioKey account growthProduct && Industry Knowledge Technical competency scoreClient conversion rateQuality of product presentations/demosSales Funnel Management Lead-to-conversion ratio (%)Sales cycle timePipeline value && closure rateDeal win rate (%)Data Analysis && Reporting Accuracy of sales forecasts (%)Timely report submissionQuality of data insightsExcel/reporting efficiencyCRM Management CRM data accuracy (%)Timely updates of leads/opportunitiesUsage adoption rateTracking of customer interactionsQualifications && ExperienceBachelors or Masters degree in Science, Life Sciences, Biotechnology, or related field (MBA preferred). 57 years of proven sales experience in the diagnostic or medical equipment industry. Strong knowledge of Biochemistry, Microbiology, and Immunology diagnostic products. Excellent communication, negotiation, and interpersonal skills. Proficiency in MS Office (especially Excel) and CRM platforms. Ability to travel as required within assigned territory.

Keyskills :
medical devicesdisgnostic sales