Deputy General Manager-Sales

Job Description

Sales & Business Development
• Achieve zonal sales targets (volume, value, and profitability) through effective distributor management and channel execution.
• Develop and implement sales plans, trade schemes, and promotional activities to maximize market potential.
Distributor Management
• Appoint, onboard, and develop distributors in line with business objectives.
• Ensure distributor ROI and operational efficiency through regular performance reviews.
• Monitor stock levels, credit limits, secondary sales, and claims management.
• Strengthen relationships with key distributors and channel partners.
Channel & Market Expansion
• Identify and penetrate new markets and channels (HORECA)
• Ensure adequate infrastructure, manpower, and service levels at distributor points.
• Monitor channel hygiene, compliance, and adherence to company policies.
Team Leadership & Performance Management
• Lead, motivate, and mentor Regional / Area Sales Managers and Sales Officers.
• Build high-performing teams by setting clear KPIs, reviewing performance, and providing regular feedback.

Keyskills :
horecafrozenfoodpoultrysalesprocessingmeat