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Digital Marketing Executive

1.00 to 10.00 Years   Lucknow   17 Aug, 2026
CGPEY INTERNATIONAL PRIVATE LIMITED
Job LocationLucknow
EducationNot Mentioned
SalaryNot Disclosed
IndustryFinTech
Functional AreaInternet MarketingMarketing / Communication
EmploymentTypeFull-time

Job Description

    Performance MarketerCompany: CGPEY International Pvt. Ltd.Job Type: Full-TimeExperience: Minimum 2 YearsSalary: 1.63 LPA - 3 LPA, depending on experience and skill setLocation:LucknowDescription of the RoleWe are looking for a results-driven Digital Marketing Executive / Performance Marketer to join our team. The ideal candidate should have hands-on experience in digital marketing, paid advertising, lead generation, campaign optimization, and performance analysis.The candidate will be responsible for planning, executing, monitoring, and optimizing digital marketing campaigns to drive brand awareness, qualified leads, conversions, and business growKey Responsibilities
    • Manage Google Ads, Meta Ads, and other digital campaigns.
    • Plan and execute lead-generation and performance marketing strategies.
    • Monitor and optimize campaigns based on CPL, CPA, CTR, ROAS, and ROI.
    • Analyze campaign data and prepare performance reports.
    • Conduct audience, competitor, and market research.
    • Coordinate with content, creative, and sales teams.
    What We Want
    • Minimum 2 years of relevant experience.
    • Hands-on experience in Google Ads and Meta Ads.
    • Strong understanding of performance marketing and lead generation.
    • Analytical, result-oriented, and data-driven mindset.
    • Good communication and problem-solving skills.
    • Ability to independently manage and optimize campaigns.
    Key Skills
    • Performance Marketing
    • Digital Marketing
    • Google Ads & Meta Ads
    • PPC Campaign Management
    • Lead Generation
    • Campaign Optimization
    • Conversion Rate Optimization (CRO)
    • Google Analytics & Reporting
    • Audience Targeting & Remarketing
    • A/B Testing
    • Data Analysis & Performance Tracking
    • ROI & ROAS Optimization

Keyskills :
digital strategyad campaigndata analysisfacebook marketingmarketing

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