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Retention Marketing

3.00 to 6.00 Years   Mumbai City   07 Nov, 2024
HAPPY SQUARE OUTSOURCING SERVICES PRIVATE LIMITED
Job LocationMumbai City
EducationNot Mentioned
SalaryRs 10 - 14 Lakh/Yr
IndustryEducation / Training
Functional AreaMarketing / Communication
EmploymentTypeFull-time

Job Description

    Customer Retention Strategy and Execution:
    • Assist in developing and implementing multi-channel retention strategies for engaging customers across various touchpoints.
    • Help create compelling content for cold emails, follow-up emails, and drip campaigns to drive engagement.
    Marketing Automation and Campaign Management:
    • Support the oversight and optimization of marketing automation tools like MoEngage and WebEngage.
    • Collaborate in designing and executing customer journeys that support long-term retention goals.
    Team Collaboration:
    • Work closely with the retention marketing team to manage projects and campaigns.
    • Provide input and support to ensure team goals are met.
    Performance Analysis and Optimization:
    • Analyze the performance of email campaigns, focusing on improving key metrics such as open rates and click-through rates.
    • Assist in providing data-driven insights for continuous improvement of retention strategies.

Keyskills :
retention marketing

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