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Marketing Manager Customer Acquisition

3.00 to 8.00 Years   Noida   16 Mar, 2020
Job LocationNoida
EducationNot Mentioned
SalaryNot Disclosed
IndustryIT - Software
Functional AreaSales / BDGeneral / Other Software
EmploymentTypeFull-time

Job Description

3+ years - experience of web analytics and customer acquisition.Ad- hoc Analysis, Report Builder, Reports Analytics, Survey and analytics toolsExposure to marketing and analytic tools such as Google Analytics, Localytics etc.Excellent communication presentation skills with good track record of engaging with Business leaders, managing partnership with 3rd partiesFlexibility, self- driven and problem solving approachSetting everything in- place (SEO, Affiliates, Content, Branding etc.) for bringing in un- paid traffic on website, mobile site and AppDriving the App installs and retention through App store optimizations, Re- directing traffic from mobile site, Loyalty and other such initiativesProactively identifying the various media opportunities aligned with the marketing objectives (brand building and customer engagement in- turn driving quality traffic and revenue) Monitoring traffic numbers, quality of traffic (conversion) , traffic sources and other key revenue metrics on daily basisUsing GA, Mix panel and other such tools for analysing the product metrics, funnel analyses, tracking new initiatives etc.Co- ordinating with the technology team for putting in place product tracking events, sessions etc.3+ years - experience of web analytics and customer acquisition.Ad- hoc Analysis, Report Builder, Reports & Analytics, Survey and analytics toolsExposure to marketing and analytic tools such as Google Analytics, Localytics etc.Excellent communication & presentation skills with good track record of engaging with Business leaders, managing partnership with 3rd partiesFlexibility, self- driven and problem solving approach,

Keyskills :
marketing sales advertising businessdevelopment brandmanagement webanalytics problemsolving googleanalytics customerengagement presentationskills turn mob randingidentitymarketing appst rep tbuilder

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