Fmcg Manager

Job Description

Job descriptionRole Overview:You will be responsible for end-to-end brand ownership from strategy and innovation to marketing execution and consumer engagementKey Responsibilities:
• Develop and execute brand strategy for existing and upcoming product lines
• Identify opportunities for brand diversification and new product development
• Drive consumer research and competitor analysis to inform product positioning
• Lead marketing campaigns across , and digital platforms
• Work closely with sales, design, and teams to ensure cohesive brand execution
• Plan product launches, Drive Sales, Marketing, and promotional strategies
• Manage brand budgets, monitor , and ensure brand profitability
• Build brand visibility and equity across retail touch points

Keyskills :
salesbudget managementrelationship buildingbusiness perspectiveforecaststrategic sourcingproductivityadaptabilitysupply chain managementcrmproficiencyteamskillsaccuracy