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| Job Location | Bangalore |
| Education | Not Mentioned |
| Salary | Not Disclosed |
| Industry | Telecom / ISP |
| Functional Area | General / Other Software |
| EmploymentType | Full-time |
Description of role:
- Manage acquisition campaigns on offline and online channels including Search, Paid Social, Display, Mobile, with a primary focus on digital channel performance
- Use a data-driven approach to manage campaigns and derive insights on strategy and performance
- Assist in the maintenance and monitoring of reports, budgets, campaign performance, ROI, and other channel metrics
- Help support weekly and monthly reporting of channel metrics, goals, and other KPIs
- Monitor web analytics dashboards and key reporting tools, pointing out key areas of importance
- Work closely with the other teams and stakeholders to ensure acquisition goals are met
Requirements:-- 3+ years of social and search performance marketing campaign management
- A deep understanding of the key metrics and levers available to drive performance marketing optimisations and cost-per-acquisition improvements, particularly in AdWords
- A strong grasp of web analytics, A/B testing, and metrics-driven marketing
- Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere
,Keyskills :
marketingsalesadvertisingbusiness developmentbrand managementkey metricsweb analyticsreporting toolscampaign managementmanagement reportingacquisition campaignsroigraspmobilesearchtestingadwordsmetricsstrategyab testing