Director of Performance Marketing

Job Description

As a Director of Performance Marketing at AANURA, you will play a crucial role in overseeing and optimizing marketing campaigns to drive customer acquisition, engagement, and retention. Your responsibilities will include conducting market research, developing marketing strategies, managing performance across digital and traditional channels, and collaborating with sales teams to enhance brand visibility and profitability. You will be required to lead data-driven decision-making and align marketing efforts with business objectives.Key Responsibilities:- Oversee the planning, execution, and optimization of marketing campaigns- Conduct market research to identify trends and opportunities- Develop and implement marketing strategies to drive customer acquisition and engagement- Manage performance across digital and traditional marketing channels- Collaborate with sales teams to align marketing campaigns with sales initiatives- Analyze performance metrics to optimize campaigns and achieve business goalsQualifications:- Proficiency in Market Planning, Marketing Management, and Marketing strategy development- Strong expertise in Market Research and data analysis- Experience in Sales and collaborative efforts to integrate marketing campaigns with sales initiatives- Exceptional leadership, project management, and team collaboration skills- Bachelors or Masters degree in Marketing, Business Administration, or a related field- Proven track record in the luxury or retail industries is a strong advantage- Excellent written and verbal communication skills with a results-oriented mindsetJoin AANURA in reimagining luxury and creating exceptional experiences for our clientele with your expertise in performance marketing. As a Director of Performance Marketing at AANURA, you will play a crucial role in overseeing and optimizing marketing campaigns to drive customer acquisition, engagement, and retention. Your responsibilities will include conducting market research, developing marketing strategies, managing performance across digital and traditional channels, and collaborating with sales teams to enhance brand visibility and profitability. You will be required to lead data-driven decision-making and align marketing efforts with business objectives.Key Responsibilities:- Oversee the planning, execution, and optimization of marketing campaigns- Conduct market research to identify trends and opportunities- Develop and implement marketing strategies to drive customer acquisition and engagement- Manage performance across digital and traditional marketing channels- Collaborate with sales teams to align marketing campaigns with sales initiatives- Analyze performance metrics to optimize campaigns and achieve business goalsQualifications:- Proficiency in Market Planning, Marketing Management, and Marketing strategy development- Strong expertise in Market Research and data analysis- Experience in Sales and collaborative efforts to integrate marketing campaigns with sales initiatives- Exceptional leadership, project management, and team collaboration skills- Bachelors or Masters degree in Marketing, Business Administration, or a related field- Proven track record in the luxury or retail industries is a strong advantage- Excellent written and verbal communication skills with a results-oriented mindsetJoin AANURA in reimagining luxury and creating exceptional experiences for our clientele with your expertise in performance marketing.

Keyskills :
Market PlanningMarketing ManagementMarket ResearchData analysisSalesLeadershipProject managementTeam collaborationWritten communicationVerbal communicationMarketing strategy development