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| Job Location | Bangalore |
| Education | Not Mentioned |
| Salary | Not Disclosed |
| Industry | Management Consulting / Strategy |
| Functional Area | Sales / BD |
| EmploymentType | Full-time |
There are people who think, there are some people who only execute, at our client we think fast and execute faster and appreciate that we need to be nimble and fast paced. The last few years has seen the rise of the Brand, but this is just the start of a great journey that we are loving.If you are a self-starter, passionate, a bundle of energy, the want to succeed, the zest to create, a go-getter and a team player who believes in smart thinking and brilliant execution this is for you. Lets bring on the Millet Revolution.You will be leading the marketing initiatives for our client for 2 critical products. As we propel to the next level of growth, there is a need to propagate the brand story to the consumers in an accelerated & strategic manner. You would be working with the CMO to deliver these Brands Tasks.The role expects you to :- Demonstrate deep understanding of consumer, competition, category, and trade channels- Visualize the benefits of strategic partnerships and ensure smooth closure of the alliances- Lead the execution of the Brand Tasks across PR, Digital, Activation & ATL- Track Brand Performance- Lead Consumer interactions- Chart out & support our GTM efforts- Liaison with the design team for Packaging & Retail element Design- Manage the P & L of the brand- Work with the sales team and drive the top lineSkills/Qualifications :- 3 - 4 years- experience in the FMCG industry. Needs to be from the food industry, lifestyle, fashion, or sports.- Market Research, Brand Management, Sales experience, Competitive Analysis, Marketing, Marketing Management, Digital MarketingWhat you can expect in return :- A good salary first. We understand money does matter. But so do people. You get good sensible people to work with who also have a good sense of humour to make those office hours fun- Get the cool feeling of working with a start-up which is looking (we are pretty sure though) to making it bigThere are no dress codes, hierarchical delays, does not take ages to approve ideas, a fun office space with Play Station and Foosball to keep you engagedSkills/Qualifications :- MBA in Marketing from a Tier-1/Tier 2 college- 2-3 years- experience on working on New Product Development, managed a live brand before which has been very active on digital and different aspects of it - consumer research, packaging, media planning (digital +TV) etc.- FMCG experience - most importantly a Fast-Moving mind- None of the above matters if you do not feel driven or don- t like to own up activities - the cliche goes as - fire in the belly.,
Keyskills :
product developmentequipment supplyfood industrybrand managementatlmarket researchconsumer researchnew product developmentadvertisingcorporate liaisonmarketingsalesmedia planning