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Business Insight Analyst

2.00 to 6.00 Years   Bangalore   27 Jun, 2023
HAPPY SQUARE OUTSOURCING SERVICES PRIVATE LIMITED
Job LocationBangalore
EducationNot Mentioned
SalaryRs 4.0 - 7 Lakh/Yr
IndustryAdvertising / MR / PR / Events
Functional AreaOperations Management / Process Analysis
EmploymentTypeFull-time

Job Description

    Responsibilities-The Business Insights Analyst role is a crucial position that will enable customer delight andretention of strategic customers of Lemnisk by providing deep and actionable insights on RoIobtained from Lemnisk product and how to improve it further. Key responsibilities include: Develop a deep domain understanding of the customer data platform and marketingautomation space especially key digital marketing and performance metrics and how usecases set up and executed on the Lemnisk platform move these metrics; Combine the above with knowledge of the customers domain and their business objectivesto provide insights on how they can be achieved with the Lemnisk platform; Execute quantitative analysis of customer data typically user behavior, marketingcampaign and conversion data; Derive insights from potentially incomplete data sets by creatively obtaining and vettingadditional data from engineering and data analytics teams; Work with customer success and operations teams to understand business implications ofanalysis, convert them into insights and recommendations that can be presented to seniorcustomer audiences; Set up business analysis queries and processes to be scalable across a broad set of customers.email- hidden_emailContact- hidden_mobile

Keyskills :
SQL

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