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Digital Marketing Manager

5.00 to 10.00 Years   Bangalore   11 Jun, 2020
Microexcel Inc
Job LocationBangalore
EducationNot Mentioned
SalaryNot Disclosed
IndustryIT - Software
Functional AreaMarketing / CommunicationSales / BD
EmploymentTypeFull-time

Job Description

Job Information

  • Should have in- depth digital marketing experience and a passion for digital technologies.
  • Strategize and create a holistic digital marketing plan that will complement and add to our offline marketing strategy.
  • Build and maintain a cohesive digital media presence for our brand.
  • Run effective email marketing, social media marketing, SEM, SEO campaigns
  • Monitor, Measure and Optimize performance of the digital media campaigns both organic and paid by studying Web Analytics
  • Ideate and create innovative marketing strategies to facilitate B2B sales.
  • Conceptualize and manage all digital marketing campaigns and be on the lookout for innovative customer acquisition and branding opportunities
  • Work with in- house SEO team to track all paid adverts and analyze and design customer acquisition campaigns using web analytics and all on going On- Page and Off- Page SEO efforts.
  • Managing web content and rationalize, optimize, and oversee the structure and content of our regional and global websites.
  • Develop process to ensure content is topical, relevant, and up- to- date, enabling web visitors a feeling of personalized engagement with the website and its content
  • Regular usability checks for English and other language websites for maximum localization impact
  • Work in collaboration with designers to improvise on the existing websites design and develop new websites, revamp online marketing material and email marketing campaigns
Requirements
  • Master s degree in marketing or related discipline is desired.
  • Attention to detail and commitment to high quality/error free deliverables.
  • Must be motivated, independent and self- sufficient. Able to receive an assigned task and see it through to completion with minimal supervision.
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Keyskills :
seo digitalmarketing googleanalytics marketing advertising socialmediamarketing digitalmarketingexperience webcontent socialmedia webanalytics digitalmedia emailmarketing mediamarketing onlinemarketing customersupport offlinemarketing mark

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