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Manager - Digital Marketing - Insurance

4.00 to 7.00 Years   Bangalore   23 Mar, 2023
Job LocationBangalore
EducationNot Mentioned
SalaryNot Disclosed
IndustryManagement Consulting / Strategy
Functional AreaInternet Marketing
EmploymentTypeFull-time

Job Description

    Performance Marketing & Partnership Alliance Development:1. Development and implementation of Cross-sell/ Upsell Strategy 2. Responsible for planning, and implementing online customer acquisition campaigns to generate business growth3. Anticipate & Analyse sales performance trends 4. Develop and management an ecosystem of Partners for marketing automation 5. Customer acquisition partnerships with various platforms for traffic generationCampaign Management:6. Identify target customer segments in the formulation of customer acquisition strategies7. Set target personas and create campaigns around them8. Building assisted unassisted model workflows9. Campaign Analysis 10. Anticipate & Analyse sales performance trends Website Monetization 11. Leverage SEO to build organic traffic 12. Google Analytics data to improve conversion funnels 13. Implementation of Retargeting Strategy 14. Ensure UI/UX best practices and principles across all our digital platforms15. Continuous improvement of user journeys to create the fastest, simplest and most hassle free experience online for any userBest Practice Implementation:16. Research competition, investigate benchmarks and provide suggestions for improvement17. Stay up to date with the latest technology and best practices,

Keyskills :
user journeysgoogle analyticssales performancemarketing automationacquisition campaignsseosetsalesresearchbusinessstrategyplanninganalysismarketinganalytics

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