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| Job Location | Bangalore |
| Education | Not Mentioned |
| Salary | Not Disclosed |
| Industry | Consumer Durables / Electronics |
| Functional Area | Marketing / Communication |
| EmploymentType | Full-time |
Areas of ResponsibilityDevelop a deep understanding of the consumer and help the business team translate this to marketing objectives. Develop annual marketing plans against these objectives, aimed at growing the brand nationally. The KPI for performance for this role will be business metrics.Collaborate with research agencies to drive consumer research and interpret results to uncover insights that help drive the brand business End to end planning of campaign starting from briefs to agency to final campaign assets creation, with a focus on digital led campaigns. Candidate should be able to write a an inspiring brief, evaluate creatives and give creative feedback where requiredEnd to end execution of campaign and marketing plan along with collaboration with internal and external stakeholders Swiggy is proud to be an equal opportunity workplace dedicated to pursuing and hiring a diverse workforce.,
Keyskills :
performance marketing research planning business interpret collaboration onsumerresearch advertisingresearch primaryresearch consumerbehavior questionnairedesign behavioraltraining